Last week, I expressed my own opinion on the difficulty Google will face trying to switch consumers from Microsoft Office to their alternative offering.
Today, eWeek dedicates an entire article to the challenges Google will face. The biggest obstacles?
1. Privacy fears
2. Cost of migration
3. Lack of synchronization with other apps
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Andy Beal is an internet marketing consultant and considered one of the world's most respected and interactive search engine marketing experts. Andy has worked with many Fortune 1000 companies such as Motorola, CitiFinancial, Lowes, Alaska Air, DeWALT, NBC and Experian.
You can read his internet marketing blog at Marketing Pilgrim and reach him at andy.beal@gmail.com.
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