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Someone at the Association of National Advertisers conference I spoke at asked me if social networking was just for kids and teens. It isn't. In fact, just yesterday a new social network for Moms called Mommybuzz opened.

There are veterans out there too like Club Mom, which recently launched its own blog network.

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Steve Rubel is a PR strategist with nearly 16 years of public relations, marketing, journalism and communications experience. He currently serves as a Senior Vice President with Edelman, the largest independent global PR firm.He authors the Micro Persuasion weblog, which tracks how blogs and participatory journalism are changing the public relations practice.