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I am "feed up" with news sites that don't offer quality RSS feeds.
Two sites that I like a lot and read regularly are AdWeek and MediaPost. Neither offers decent RSS feeds, so I built my own off Google News. Feel free to use them. Adweek has a few feeds, but they stink.
What other feeds should we build that don't exist? Create the feeds and then file them under the "" Technorati tag. A simple way to do this is to use the Google News advanced search feature for "+the" in the source of your choice. Topix's advanced search page is also great, especially for for building RSS feeds for local news sources.
Steve Rubel is a PR strategist with nearly 16 years of public relations, marketing, journalism and communications experience. He currently serves as a Senior Vice President with Edelman, the largest independent global PR firm.He authors the Micro Persuasion weblog, which tracks how blogs and participatory journalism are changing the public relations practice.
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