Blogging for Business Book

Ted Demopoulos and Shel Holtz have a new blog called Blogging for Business that accompanies a forthcoming book with the same name.

The blog focuses on practical business implications and uses of new media and technologies. There’s a lot of good information there including a post on if executives should blog.

Steve Rubel is a PR strategist with nearly 16 years of public relations, marketing, journalism and communications experience. He currently serves as a Senior Vice President with Edelman, the largest independent global PR firm.

He authors the Micro Persuasion weblog, which tracks how blogs and participatory journalism are changing the public relations practice.