Blogging, Affiliate Marketing & Social Traffic
Here’s an open solicitation for questions in the 3 areas I focus on:
- Affiliate Marketing
- Social Traffic Generation
I get lots of feedback on general posts, but here’s a chance for you to pose questions and get answers in a future post.
To make things a little easier, here’re some of the foundation between each of the areas I cover, so you can better “get” me and pose a question which might best help you:
I see blogging as the next generation of web publishing. It certainly beats the HTML I was bashing out on a text editor in 1997 when I was managing web portals.
The introduction of RSS and Social Networking/Bookmarking widgets means you can easily get a blog from the starting point to more than 10,000 uniques in less than 6 months after starting.
Someone might say, “Sure, I can do that in a single day by getting my post listed on Digg or one of the other big bookmarking sites”, but what I’m refering to is a consistent stream of traffic, as in a consistent 1,500-2,000 page views per day. Not 50,000 page views today, and 200 page views tomorrow.
The underlying philosophy here is that I am (and I hope you are) building a solid business. Although it’s based in the online world, and by definition virtual and intangible. The business I’m building here is as solid as any brick-and-mortar equivalent out there.
My approach is different from many affiliates out there.
I adopt a customer-centric point of view, thinking about questions like “Why should I submit my email/zip code/buy this product/service”.
Value creation is a key here. And the law of fair trade applies.(well, somewhat).
If I spend $1 and get “value” worth $2, I’m certainly a happy camper.
If I spend $1 and get “value” worth $0.10, I’m going to be a very unhappy camper.
The specific mechanics of this will be covered in a product I’m currently developing.
Social Traffic Generation
The fundamentals of traffic generation I subscribe to is based on “human relationships” more than search engine alogrithmns.
Coming from a social/organizational psychology background, it’s quite easy to see how relationships still form the basis of interaction on the Internet.
If I like you, I will visit your blog/website, leave comments, buy your products/service, do joint ventures with you.
But the virtual world being vastly different from the physical one, there is a huge difference in how you accomplish this goal to get people to ‘like’ you.
That’s where my whole social traffic generation system comes about.
Now that I’ve laid out the foundation of the systems I practise, go ahead and list topics or questions you might have in the comments below.