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Blogger Alleges CNN Trying to Lower His Google Rank

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CNN has launched a sophisticated Google attack designed to lower the rank of posts critical of the network by introducing spam into the comment stream …

… one blogger alleges. The blogger, Nick Lewis, also tried to catch CNN in the act, according to The Inquirer web site

Figuring that CNN was using technorati to monitor its campaign he posted a blog post with the words “CNN” and “Spam” in the title, and sure enough the next morning it got 13 hits from a technorati search. The IP address, from New York, has popped back to have a look several times since. He is convinced that there is some CNN plan to take over the blogs for its own purposes.

Somebody out there needs to do some real reporting on this. So far, there’s a conspiracy brewing. It seems a little fishy to me, but you never know.

Steve Rubel is a PR strategist with nearly 16 years of public relations, marketing, journalism and communications experience. He currently serves as a Senior Vice President with Edelman, the largest independent global PR firm.

He authors the Micro Persuasion weblog, which tracks how blogs and participatory journalism are changing the public relations practice.

Blogger Alleges CNN Trying to Lower His Google Rank
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