Bing Brings Social Experience to Shopping Results

Bing Lets Users Share Listings for Feedback

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Microsoft has added a new social sharing feature to Bing Shopping, which lets people share products with members of their social circle via Facebook, Twitter, or email. "Folks can now ask for input before they make that important purchase," a representative for Bing tells WebProNews.

"A lot of us don’t shop alone. Going to the mall is often a social thing, so why should shopping online be any different? 75% of shoppers seek advice from others even when shopping online and now Bing shoppers can too!" the Bing team says.

Bing Adds Social Sharing features to Shopping results

Bing says it expects people to use the feature to get feedback from their friends not only on pricing, but about things like if an article of clothing would "look good on them" or if there is a better model for a product, etc.

Bing has had sharing features for different kinds of results like news and entertainment for a while, but share features for shopping make could in fact make online shopping a little bit more like going out with friends or accessing a physically unavailable friend whose opinion you value.

I’m a little surprised they didn’t incorporate the Facebook Like Button into this feature, but at least they still respect the fact that people still like more private methods of sharing like email.

Bing Brings Social Experience to Shopping Results
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  • http://www.twitter.com/uklocalwebsites Daz

    Ye Can A Use For Such A Thing Would Help There Crap Search Feture – But Not Sure Face Books Up For Them Speeds Wont It Slow Facebook Down – But Yes Is Usefull — Autotrade A Would Have Thought Might Have Done Sumthing Like That A Would Have Thought But Bings Not That Great What Premiom Are Advertiser Paying And Is It Avable On All Platforms?

    MSN Ant Very Social There Money First

  • http://jamesmsingleton.com Guest

    I like Bing for a change.

  • http://www.simplify.co.in Ritesh

    Hello Chris,

    Nice information, and I think Microsoft might get on track with Google Shopping with these kind of innovation. Bing from the very beginning, has sounded Non-Microsoft ;) when they said it’s not a search engine but a decision engine, I liked their clean interface. But it still have a long way to go…

    Simplify Solutions

  • http://hotshoecards.com/ Henry HotShoe

    Giving people the ability to share their on-line buying experiences could be a giant step forward to on-line retailing. There is still a large block of people who refrain from buying products (and services) on-line because they do not feel comfortable the merchant is reputable. There are so many scams and fly-by-nighters out there, people often times feel they cannot buy with confidence. Having a resource tool that enables the buyer to find “independent” evaluations about these merchants might raise the comfort levels for this group of hold outs.

    This could also be a great advantage for the merchants. This could serve as the greater purpose of allowing the merchants to see what people really think and say about the products and services they offer on-line. What a great marketing tool that could be!

    In order for this process to be effective, it should be totaly transparent. Post should not be made anonymously and merchants should be allowed an opportunity to “make good” on any disappointments that were not intentional. Again, this could be good for both the buyer and the seller. The legitimate merchants will not likely ignore an unhappy customer and would usually welcome an opportunity to make it right.

    Hopefully people would be encouraged to post both the good experiences along with the “not so good”. Objectivity will be vital to long term success.

  • http://groupemail.gteksoft.com jason

    nice feature added to bing

  • http://perfectvisualhost.com Perfect

    This is a welcome development.

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