A week ago, BlackBerry announced that Blackberry Messenger (BBM) had rolled out to Android and iPhone users as a free app, and since then, there has been a great deal of interest in it.
A spokesperson for Yahoo tells WebProNews that searches for BBM are spiking by 7,674%. Meanwhile, searches for [bbm for iPhone] are spiking 4,754% and searches for [bbm android] are "spiking off the charts."
"Yahoo users are obviously very excited to use this app!" the spokesperson says. "Searches for [bbm for iPhone] are over 3x more than searches for [bbm android]."
Over the past week, 67% of searches for [bbm] come from men, with the largest percentage of searches coming from Yahoo users ages 25-29, according to Yahoo.
Additionally, searches for [free download blackberry app] have spiked 306% in the last 7 days. The top blackberry related searches in the past 7 days on Yahoo, ranked by volume are:
[blackberry pearl] [free download blackberry app] [blackberry.com] [app blackberry download] [lenovo blackberry] [blackberry z10] [blackberry curve] [blackberry bbm iOS or android] [blackberry bum download] [blackberry messenger]
And here's a look at blackberry searches on Yahoo for the past 180 days.