I came across The Surprising Truth About Ugly Websites, an article pointing out the benefits of having an ugly website. Can it be true that ugly websites sell more than their attractive counterparts? I don't think so.
Last week on the Cre8PC blog Kim Krause Berg mentioned two new usability documents released by Larry Constantine. The post led me to one of Larry's older documents entitled Beyond User-Centered Design and User Experience: Designing for User Performance, which I have just recently read. The previous link will take you to a page where you can download the PDF.
With link bait becoming such a popular and successful tactic in SEO it was only a matter of time before people started rallying against it as the most evil thing to hit the world of marketing sincewellsince, whatever was the last successful SEO tactic.
Recently I asked if your business was ready for sudden attention. I wanted to follow up on that post with some thoughts about what you should do when you get a new influx of traffic. It's not enough to do business as usual is you want to retain your new visitors. You need to improve to meet the new challenge.
Is it? Are you sure it's ready?
Just as it's important to choose the right colors for your design, it's also very important to make good choices about the fonts you use in your design.
It's a common misconception that the entire goal of link building is to get more links. You look at the top pages ranking for your keyphrases and see they have a lot of sites linking to them and assume you need to get a similar amount of links if you want to compete.
When Yuri interviewed me one of his questions was in regards to finding clients through forums. I thought I'd expand a little on that question and talk about how to use forums to market yourself and your business.
"To gain your own voice, forget about having it heard. Become a saint of your own province and your own consciousness."
American sculptor Horatio Greenough coined the phrase "Form follows function," which was later popularized by architects Louis Sullivan and Frank Lloyd Wright.