Over the years we have answered many a phone call where a prospective client is frustrated with the poor performance of their website(s).
We have all been there, "how the heck do they always get #1?" It is a constant frustration for many a client and, well, even myself occasionally.
Why reinvent the wheel? We have all heard this statement time and time again, and all too often it is from an annoyingly critic or a cheesy salesperson.
I think it is fair to say that Internet users love change, in fact I imagine that many of them embrace the concept wholeheartedly. After all, there are not many mediums guaranteed to keep you engaged and on the tip of your toes learning new things on a daily basis.
Based On An Exclusive Interview With Ask's Jim Lanzone
Just how important is content to the search engines? We all know that well written content is paramount to maintaining repeat traffic to a web site but just what qualities pique the interest' of the major search engines? This can be a convoluted topic where the unique characteristics of each search engine are considered to create highly appealing content. In most cases, however, the general concepts are all that you will need to know to attain a positive search engine placement, especially when you are focusing on less competitive goals. After all, accuracy is not always required when your target is as big as a barn and you are only a few feet away.
Dear Ross: What is your perspective on the search engine placement advantage conferred by a domain name that's identical to the main search phrase for a site?
Hello Ross, Here are my questions:
1. What are the differences between a typical site map page and a crawler page?
2. Is there any wisdom in having the meta tag with key words only on the Home page of a twenty page site?
I just wanted to ask you if you have had anyone complain recently about Google and their rankings? I normally rank #3 or #4 for the search term "custom glass". In the past few weeks I have dropped to page 4. The weird thing is that an unrelated hosting company appears on page 1 of the search results. They have nothing to do with custom glass. Also, I checked the link popularity of some of the sites that are ranking higher than me, and I have more links to me than they do. Do you know what is going on? It is really hurting my business.
Hello Ross: I recently opened my business on-line at . We submitted to numerous search engines on three separate occasions. I frequently see companies (my competitors) listed in the top ten on some very popular engines. My address never comes up. What do I need to do to get listed? Because we are a start up company we cannot afford some of the fees being asked. I am open for advice from the expert.
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