There is probably no one who doubts that PPC is here for the long term. And while many dismissed PPC in the early days, it is clear, based on earnings reported by the search engines, that PPC is here to stay.
Around the time Google announced "Big Daddy," there was a new Googlebot roaming the web. Since then I've heard stories from clients of websites and servers going down and previously unindexed content getting indexed.
Google has had a feature out for some time which allows webmasters to create a sitemap file to help Google's crawlers find and index content.
Many times, a site gets very large and its ability to rank well in competitive markets decreases in part because of the size of the site.
Over the past few articles I've brought you different tactics you can use to help build quality links to your site.
There seems to be a new term emerging around the whole sandbox/trustrank issue. In this article I look at that new term and discuss it's implications in the SEO field.
I've been actively researching ways to quickly and effectively build content to websites. And while blogs tend to be near the top of the list, there are other opportunities out there.
I was recently helping someone troubleshoot some problems at SearchEngineWatch forums and it struck me that I should write an article about this and other issues.
I can't tell you how many sites I've consulted on where, without a word to the SEM team, the site owner re-launches with a brand new site.
Working in the SEO/SEM industry can be very rewarding. Many times a problem can be solved simply with a little online research, and posts on a few forums.
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