The first step to getting loads of free publicity for your business is to ask yourself - what's newsworthy?
From experience I have found that being a good leader is not just about being a good organizer. It's also about being a good disorganizer. By that I mean learning to throw things out of balance, because that's the best way to bring about change.
Make no mistake; there are literally thousands of potential tightly niched "hungry markets" out there. Markets abound! People are ready and waiting to throw money at you.
Setting a realistic asking price is where most FSBO home sellers go wrong.
Let's face facts; most of us are quick to doubt the integrity and honesty of people involved in certain professions. We find it easy to mistrust politicians and are wary of people involved in car sales, insurance, real estate and the advertising industry. There's even a shadow of suspicion cast over the legal profession thanks to the fraudulent activities of just a few solicitors.
Whether selling through an agent or FSBO (for sale by owner), open houses need careful planning.
Let's face it; some customers are just more trouble than they are worth. It's the old 80/20 rule... 20 percent of them account for about 80 percent of your profit. These 20 percent are your 'best' customers. They are like gold! You want to keep them - and keep them happy! However, look closely at the other 80 percent of your customers, and you'll likely discover several you'd be better off WITHOUT!
We all do it! We all talk to ourselves. We're in constant dialogue with our brains, talking to ourselves on how we feel about things, and yes... even the odd profanity that luckily no-one hears.
Let's face it; some customers are just more trouble than they are worth. It's the old 80/20 rule... 20 percent of them account for about 80 percent of your profit. These 20 percent are your 'best' customers. They are like gold! You want to keep them - and keep them happy! However, look closely at the other 80 percent of your customers, and you'll likely discover several you'd be better off WITHOUT!
We've all heard it said, "The most important thing in real estate is LOCATION, LOCATION, LOCATION!" For years real estate agents have been peddling that line. As many will say, "it's the reason why real estate does or does not sell."
