There are two pillars to a successful online business. One of them is traffic and the other is sales copy - in other words, your website. That's what this article is about - getting more sales from your website.
If there's one thing I've learnt in over 3 years of web marketing, it is this: you *must* follow up with your visitors.
The statistics are very clear about this: the 1st contact produces 2% of sales, the 5th to12th contacts produce 80% of sales.
Here's a depressing fact if you sell anything on the web: the #1 reason people go online is not to buy things but to find free information.
But that's great news - if you write free articles. It means you have a technique you can plug in and use whenever you need more traffic.
Writing articles is still one of the quickest and easiest ways of bringing targeted traffic to your website. Articles will bring you traffic from three sources:
Articles are the perfect promotional tool for your affiliates - they bring in more sales than banners, book covers, and ezine ads. Your affiliates can post them on their website, use them in their newsletter, or turn them into a free eBook.
1) Create a Direct Response Website, with the minimum number of pages possible (e.g. an Index Page, a Contact Page, and an Order Page).
Do you feel bewildered when you begin an Ezine Advertising campaign?
Ezine Articles - they're everywhere!
And little wonder. They're one of the fastest ways of building traffic to your website.
The Internet presents an amazing opportunity for anyone who knows how to research and write.
There's masses of free information on the Web - all you have to do is gather it together and package it, and you have an E-Book that people will pay for.
You can often dramatically increase your E-Book sales by making a few minor adjustments to your sales page. Here are 7 ways to increase your E-Book sales:
What's the most powerful marketing technique on the Web? Search Engine positioning? Perhaps. But did you know that some of the most successful web marketers don't bother much with the Search Engines?