For the last two months, I've been taking Izzy (my five- month old yellow lab puppy) to puppy class. He's learned a lot about how to behave in public. And I've learned a lot about him in comparison to his classmates.
You spent a ton of time getting your website just right for Google. And now your site has sunk to the very bottom of the results for several key phrases.
If your newsletter's in HTML or print, you need a nameplate (the banner that displays the name of your newsletter).
Designing a nameplate is similar to creating a company logo. Typically, you'll want a design that's memorable, compact (size-wise), and classic enough to last two or more years.
Why do you publish a newsletter? Is it to inform, delight, and educate readers? Then you're halfway to newsletter success. But there are still pitfalls to be aware of. In part one, we'll cover the deadliest of them all: lack of subscribe functionality, bad design, and being boring.
You sit down to write the first article for your third issue. That's when it hits you. There's nothing left to write about!
When you write an article, is it all about you? Your thoughts, your insights, your opinions, your voice? Or do you include other people's voices in the form of interviews and research?
The average newsletter generally has average photos: headshots, people shaking hands or talking on the phone. If you're looking to invigorate your photos, try these tips.
You sit down to write the first article for your third issue. That's when it hits you. There's nothing left to write about!
Looking over the newsletters below, you may wonder if this is one of those personality tests based on your color preferences. And in some ways, it is.
In design-speak, all documents have a combination of white space, gray space, and black space, even if they use colored paper and colored headlines. The white space is the paper, the black space is the headlines, and the gray space is the text.
iEntry 10th Anniversary
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