A lot of my recent speaking engagements at both Search Engine Strategies and SMX have been geared towards running an SEO company, dealing with a changing economic landscape and similar issues. It is with this in mind that I got thinking about what separates one company from another. There are many great SEO and SEM firms out there, I like to think that Beanstalk is among them but there are also a number of poor ones. What separates the two and why will some succeed and others fail?
Link building is an essential ingredient in ranking your website highly on the major search engines.
Welcome to step eight in this ten part SEO series. The ten parts of the SEO process we will be covering are:
Welcome to step seven in this ten part SEO series. The ten parts of the SEO process we will be covering are:
The fine folks over at SaveTheInternet.com are at it again.Thanks to Rep. Ed Markey the Net Neutrality issue is back on the table.
Starting an SEO company (correctly) is a lot harder than you might first think. Let’s assume for a moment that you’re at the stage where you’re launching the company, whether that means you’ll be starting a full-scale SEO company or going it alone is up to you.
Back in October 2004 I launched a series of articles outlining the ten crucial steps to a well optimized website. The steps were:
ComScore today released their numbers for December 2007 and Google took a bit of a slide. Here's what happened in December:
Danny Sullivan (a.k.a. The Godfather to those of us in the SEO realm) messed up, kind of. In a post he OK's for the Search Engine Land a couple days ago titled, "Get A Free Link From Wired" they basically outline how to get yourself a free link on the wired.com site. I especially love the "don't be too evil" note which implies that some amount of evil is OK.
As an SEO we get two kinds of sites; those that were designed in the past and where the designer is no longer involved, and the sites where the design is either ongoing or we are working with the web designers from the start. Both of these have their pros and cons as an SEO but there is a clear advantage of one over the other for the client.
