I've seen a lot small firms go under in the last few years. Most of these were founded by good, well-intentioned people that wanted nothing more than to take something that they enjoyed and do it for a living.
If you were in an elevator and had 15 seconds to sell your ideas, what would you say?
Ever wanted to form one of those nifty "Joint Venture" things?
I had read all of the articles and special reports. Content was the way to go. Articles are not only popular, but they stay around for years. Constantly drawing a stream of qualified visitors to your site.
You can't help but turn on the TV these days and hear about some new technology or development. Entire businesses are born and die on the basis of a single trend.
Ever wanted to form one of those nifty "Joint Venture" things?
AIDA.
I hear it all the time. People trying to teach sales skills or ad copy. People that have watched one too many sales-based movies.
In the beginning, people hunted animals... grew crops... and lived close to the people they worked for. In fact that was one of the big plusses in working for someone else. If you worked for a local king, his castle and guards would protect you from outside armies, while providing a means to settle domestic disputes.
I've seen a lot small business go under in the last few years. Most of these were founded by good, well-intentioned people that wanted nothing more than to take something that they enjoyed and make it a successful business.
If you were in an elevator and had 15 seconds to sell your business, what would you say?