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About Steven Boaze

Steven Boaze, Chairman, is The Owner of Boaze.com Corporate Web Solutions. Steven is the Author of two successful Books, thousands of articles featured in radio, magazines newspapers and trade journals. Steven has 25 years experience in journalism, copywriting, certified Web Developer. http://www.copywriteplus.com Copyright 1998-2005 Boaze.com
How To Develop Your Unique Selling Proposition Using Timing And Color

Every item you advertise, every word and illustration you use becomes a part of your company’s image. Your ability to develop a USP (unique selling proposition) depends on your knowing what you want your image to be and then doing those things and only those things that reinforce that image.

Creating a Powerful Sales Letter using Four Main Ingredients

Everybody wants to make more money… In fact, most people would like to hit upon something that makes them fabulously rich! And seemingly, one of the easiest roads to the fulfillment of these dreams of wealth is writing effective Sales Letters and using them correctly.

The Unidentified Rules of Email Advertisements

The majority of the email messages we receive today either ends up in our saved messages folder or goes straight to the trash can. The more dominate and familiar messages are usually associated with past business or personal contacts is why we save so many emails in so many folders that it creates an email management nightmare.

How to know your Customer’s Wants and Needs
· 1

To use marketing research effectively for your growing business, you should understand what motivates your customer.

Two kinds of Advertising for a Marketing Strategy
· 2

Advertising is the lifeblood of any business. If you do not learn how to advertise your products and services both efficiently and effectively, you won’t be in business long. While the Internet has lessened or eliminated many of the costs normally associated with starting and running a small business, and it’s now easier than ever, you’ll never realize significant profits if you don’t grow your business through effective marketing.

Define The Design of Your Website

The single most important step before you begin designing your website is defining the structure and purpose of your site. Once you have your structure planned out, you can unleash your creative genius.

Know Your Business From Top To Bottom

Every business environment has its own special technique of operating and to know all aspects of the key elements is what makes it successful or is what makes it more difficult to survive.

Four Easy Steps to Establishing a Website

Are you ready to establish a web presence for your organization or business, but overwhelmed by what appears to be a process that is complex and expensive? Unfortunately, this process does indeed seem confusing, given the variety of companies selling their services and the

inconsistency of pricing from vendor to vendor. But establishing a web presence can be simplified if you follow these four steps.