About Simon Dang

Simon Dang is a Director of PPC Search Marketing at Business Online www.BusinessOL.com. Business Online provides customized website solutions to help plan, build and grow your business online. Our solutions include Website design, Search Engine Marketing, PPC Marketing, Website Usability and more.
Strategies For Preparing a PPC Keyword List (Part 1)

From my last article, Zen And The Art Of PPC – A Five Step Holistic Approach, I introduced some of the most important elements of a successful pay-per-click (PPC) campaign.

Zen and the Art of PPC A Five Step Holistic Approach

Over the past few years I’ve modified my approach to Pay Per Click (PPC) Marketing in response to the popularity of PPC and all of the great technological advances in Overture and Google AdWords.