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About Shawn Hess

Shawn Hess is a staff writer for WebProNews and an expert procrastinator. Follow Shawn on Twitter, on StumbleUpon, and .
Google and GroupM Next Launch SPARK Education Series Google and GroupM Next Launch SPARK Education Series

Yesterday, on Google’s Agency Blog they announced a new partnership with GroupM Next. GoupM Next’s innovation unit is called Spark and Google wants to help them deliver some valuable marketing education specifically geared toward branding. The duo will deliver a …

CEO Leadership: Choosing Gut Reaction Over the Research [Infographic] CEO Leadership: Choosing Gut Reaction Over the Research [Infographic]

Market research sometimes doesn’t add up to a hill of beans. After all, consumers are notoriously finicky; what they report and what they do are often very different. Sometimes things are just trendy, no matter what the research says. Other …

ComScore: Tablet Owners Watch a Lot of Video ComScore: Tablet Owners Watch a Lot of Video

ComScore’s recent study of tablet computer owners revealed that one in four smartphone owners also use a tablet computer and that, those using tablets are three times more likely to use them for watching streaming video. Ten percent of those …

Personal Finance Essentials [Infographic] Personal Finance Essentials [Infographic]
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While I believe truly healthy financial functioning is a myth for most people in this economy, there are certain things we can do to make our lives easier. While unplanned expenses like car repairs, medical bills, and other emergency costs …

Twitter Reorganization and Big Hiring Spree Twitter Reorganization and Big Hiring Spree

Twitter now employs over a thousand people. Back in January, they only had about 900 people working for them, now that number has grown to 1,046. According to Business Insider, Twitter is on a hiring spree which, so far, has …

Thomson Reuters Acquires Apsmart Thomson Reuters Acquires Apsmart
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This morning, Thomson Reuters announced that have definitive plans to acquire cutting-edge mobile platform, Apsmart, out of London. Apsmart is well known for their application designs on iOS and Android systems. They were actually responsible for the first Shazam app. …

Nasdaq Scrutinized for Facebook IPO Investor Compensation Plan Nasdaq Scrutinized for Facebook IPO Investor Compensation Plan

Yesterday, Nasdaq announced it was finally making some reparations to investors who were effected by the mysterious computer glitch that plagued Facebook trading the morning of the IPO launch. You might recall, they set aside over $40 million in order …

Bill Gates’ Old Porsche Sells for $80,000 Bill Gates’ Old Porsche Sells for $80,000

According to Wolfgang Humer, a representative from Dorotheum auction house in Vienna, Bill Gates old Porsche 911 aroused quite a bit of interest when it went up for auction. Apparently there were bidders from all over the world, but it …

ComScore Reveals Facebook’s Positive Brand Influence ComScore Reveals Facebook’s Positive Brand Influence

ComScore is getting ready to release a new study on Facebook’s social marketing and they plan to do it at the upcoming ARF Audience Measurement 7.0 conference in New York, along with the release of their new white paper, The …

Bitly Makes Saving and Shortening Links Easier Bitly Makes Saving and Shortening Links Easier

Bitly wants you to know they’ve been listening to your comments and concerns. Yesterday, they announced they will be making some changes and that it will now be quicker to save and shorten links. In fact, it takes place in …

Citrix’s Bytemobile Acquisitions Lands Mobile Carriers as Customers Citrix’s Bytemobile Acquisitions Lands Mobile Carriers as Customers

As we reported earlier, Citrix, a cloud-based specialist, has announced their intention to acquire Bytemobile, a video and mobile data solutions provider. The deal will give Citrix a direct line to over 130 mobile carriers in 60 countries around the …

WebMediaBrands Launches PageData Pro & PageData Enterprise WebMediaBrands Launches PageData Pro & PageData Enterprise

Today, WebMediaBrands and their Inside Network research group launch of PageData Pro & PageData Enterprise, their new subscription service for tracking growth metrics for Facebook Pages. They are the latest installments to their suite of data and research products focused …

Citrix Enters Mobile & Video Market with Bytemobile Citrix Enters Mobile & Video Market with Bytemobile

Cloud business specialist, Citrix has entered into a definitive deal to acquire mobile solutions provider, Bytemobile. The deal will expand Citrix reach by granting them access to 130 mobile operators in 60 countries worldwide. Furthermore, the partnership allows the companies …

Oracle to Deliver the Most Comprehensive Cloud on Planet Earth Oracle to Deliver the Most Comprehensive Cloud on Planet Earth

Yesterday Oracle CEO Larry Ellison announced that his company is poised and ready to deliver the most comprehensive cloud this planet has ever seen, and there’s some real substance to what he’s saying. Oracle’s new public cloud features their fusion …

Google App. Offers EU Compliant Data Protection Google App. Offers EU Compliant Data Protection

A lot of small businesses use Google apps to meet their needs and overcome challenges. In light of the European Union’s updated and more stringent data protection and privacy law, Google is offering an app. that will help their enterprise …

Facebook Stock on the Rise as Nasdaq Sets Aside Millions to Compensate Investors Facebook Stock on the Rise as Nasdaq Sets Aside Millions to Compensate Investors
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Good news all the way around for Facebook investors. Despite sluggish trading and constantly declining stock prices, today’s trading took a turn for the better. While trading started out at a record low $25.52, it actually jumped up to over …

Microsoft Advertising Enables VPAID Ads Microsoft Advertising Enables VPAID Ads

Microsoft just introduced a new ad interface that enables real-time optimization using audience data. It’s called VPAID and it stands for Video Player Ad-Interface Definition. It’s the language between the actual video player and the ad itself. Essentially it enables …

Could Twitter be Acquired by Google in Light of Facebook IPO Fallout? Could Twitter be Acquired by Google in Light of Facebook IPO Fallout?
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Could Twitter be acquired by Google? It seems like a rather outlandish idea, but thanks to the recent flop by Facebook in their efforts to go public, smaller internet companies like Twitter may find acquisition by an established giant like …

Motorola Mobility Treats Dubai International to “Visual Museum” and Possible World Record Motorola Mobility Treats Dubai International to “Visual Museum” and Possible World Record

If you’re traveling through Dubai’s International Airport, you’ll be treated to Motorola’s newest advertising effort that takes the form of an awe inspiring visual museum. More than anything else, the visual masterpiece is a chronology of Motorola’s past, present, and …

HootSuite & HubSpot Announce Partnership to Close the Loop on Social Media Marketing HootSuite & HubSpot Announce Partnership to Close the Loop on Social Media Marketing

In the past three years, the average budget spent on social media marketing has grown 133%. In an effort to transform social media from a promotion and engagement tool to one more focused on lead generation and closing, HubSpot and …

Twitter Recognized by the Online Trust Alliance Twitter Recognized by the Online Trust Alliance

Every year the Online Trust Alliance (OTA), a global non-profit that works to enhance online trust across the entire ecosystem, recognizes companies that have gone to great lengths to protect users’ privacy and identity from abuse and exploitation. This year …

Pandora Lobbies to Equalize Broadcast Royalties in the Radio Industry Pandora Lobbies to Equalize Broadcast Royalties in the Radio Industry

As it stands right now, newer radio broadcast stations like pandora and other internet-based services, pay more in broadcast royalties than more conventional FM broadcasters, who actually pay nothing. This year alone, Pandora has spent over $50,000 addressing this issue …

YouTube Strikes Deal to Monetize User Videos Featuring Copyrighted Material YouTube Strikes Deal to Monetize User Videos Featuring Copyrighted Material

If you spend any time on YouTube at all, you have probably realized they scan user uploads constantly searching for copyrighted materials that shouldn’t be up there without the publisher’s permission. For instance, if you post a video of yourself …

Facebook Stocks Finds New Low at $25.75 Facebook Stocks Finds New Low at $25.75
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It seems like everyday marks a new low for the folks over at Facebook. Today, stock prices slipped below the $26 mark to $25.75. Considering shares started out at $38, I would say the IPO has lost almost all of …