Author Archive for: ‘Shawn Hess’

ComScore May 2012 Report on Mobile Market Share

ComScore just released the results of their May 2012 research from their MobiLens service, which reports on trends in the mobile phone industry. In this case case, they were looking at three month period from February 2012 to May 2012. The study takes into account responses from over 30,000 U.S. mobile phone subscribers. It also listed what the trends were …

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Groupon Co-Founder Simplifies the Equation

Many times, we see successful people get bogged down by day to day operations losing sight at what they are really good at and passionate about doing. Groupon co-founder Eric Lefkofsky is one of those people. As an entrepreneur, Lefkofsky has built several startups from the ground up, and has always had a talent for cementing the foundations of those …

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Google Works to Settle EU Antitrust Probe, and Schmidt Says Larry Page is Fine

You might recall, Google was accused of discriminating against their competitors in search results by European regulators. The European Commission confirmed today, Google has in fact responded to the antitrust concerns. Google sent a proposal to European regulators addressing four major areas of concern laid out by the EU following an eighteen month investigation. Apparently, Google favored its own search …

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Nielsen Acquires Vizu Brand Metrics Measurement Platform

Today, Nielsen, the ratings and research people, announced they have definitive plans to acquire, Vizu, an online advertising performance meter and optimizer. This acquisition is part of Nielsen’s recent commitment to cross-platform advertising measurement. Vizu’s unique solutions will be integrated into Nielsen’s growing product portfolio and offer clients real-time feedback on ad exposure and performance. Steve Hasker, President of Global …

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Google is Excited About How Much Impact the Web is Having on Local Commerce

Google is excited about recent research that suggests the web and their internet products/services are having a positive impact on local commerce and how people access deals in their communities. According to recent research, 97% of consumers are using online media to shop locally for goods and services. The research, done by BIA/Kelsey, claims 58% of consumers are utilizing online …

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Facebook Wants to Keep “FB” on the Nasdaq Exchange

As of yesterday, Facebook executives have decided it’s a good idea to keep their stock, ticker symbol “FB”, listed on the Nasdaq Stock Exchange. Previously the company had debated taking their shares over to the NYSE after Nasdaq experienced a devastating computer glitch that left big bank trading desks flying blind on the morning of their IPO launched. Currently, Facebook, …

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Google AdWords Location Targets to be Phased Out

Google AdWords is making some critical changes and updates. Location criteria, first introduced in v201109 in particular, is being revised for the v201206 release. The location criteria object has a new field, targetingStatus, which can be one of active, obsolete or phasing out. Here’s what Google had to say on their Ads Development Blog: * ACTIVE Locations can be targeted …

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Dell Acquires Quest Software for $2.4 Billion

Today, Dell announced definitive plans to acquire end-to-end IT software provider Quest Software. The deal is all part of Dell’s most recent initiative to grow their enterprise solution portfolio and further distinguish their capabilities from those of their largest competitors. The acquisition will cost Dell $2.4 billion, and is expected to close by the end of Dell’s third fiscal quarter. …

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Google Inherits FTC Investigation with Motorola Acquisition

With their recent acquisition of Motorola and their essential technology patents, Google Inc. has also received a civil investigative demand from the U.S. Federal Trade Commission. If you remember, Motorola was locked in a battle with Microsoft and Apple regarding their essential patents and fees for licensing of the technology. Currently, the FTC is looking into antitrust implications stemming from …

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GutCheck Revolutionizes Online Marketing with Instant Research Communities

GutCheck out of Denver, Colorado just made the branding game a lot easier for online advertisers. With the introduction of their Instant Research Communities, marketeers are able to gain access to a plethora of consumer insights almost instantly. Advertisers can tap into existing communities on their websites, Facebook fan pages, Twitter, and Google Plus. GutCheck recruits and qualifies all the …

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Tablet Traffic Has Grown 10x Faster Than Smartphones

The latest news from Adobe’s Digital Index report is tablet computers will generate more traffic than smartphones by early 2013. Apparently, many consumers find browsing on tablets almost as engaging as on PCs. The news comes at a time when most companies have recognized the popularity of mobile search, and have put resources into developing mobile apps. Key Findings from …

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Eddie Van Halen Goes Back to the Future

Apparently, there has been some debate in the past over a scene from the first Back to the Future movie. We all know Marty McFly was a big guitar geek in the flick, or at least we think he was judging from his playing with Marvin Berry and the Starlighters. In that prom scene with the band McFly hits on …

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