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About Shelly Lowery

Shelley Lowery is the author of the acclaimed web design course, Web Design Mastery. http://www.webdesignmastery.com An in-depth guide to professional web site design. Visit Web-Source.net to sign up for a complimentary subscription to Etips and receive a copy of the acclaimed ebook, "Killer Internet Marketing Strategies." http://www.web-source.net
Bring Your Web Site to Life With PHP

PHP: Hypertext Preprocessor, better known as PHP, is a highly popular, server-side scripting language that can be embedded directly into HTML coding.

Content – The Ultimate Link Building Strategy

If you’ve been looking for an easy way to get your link on hundreds of websites and increase your traffic, providing content may be your answer.

Google AdSense Rewards Content with Advertising Revenue

If you’ve been looking for an easy way to increase your website’s revenue, Google AdSense may be your answer.

Write for Publicity

If you’re looking for a powerful way to get free publicity and build your credibility at the same time, then writing articles may be your answer.

Frequently Asked Internet Advertising Questions
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If you’re marketing a product on the Internet, developing a successful advertising campaign is an important part of your success. However, this is an area in which many Internet marketers struggle.

Networking Your Marketing Strategies

A network is a group of points or locations interlinked with specific paths. A network can be computers, people, web sites, or anything that is linked together to form a group.

Maximizing Your Internet Marketing Strategies

Developing a successful Internet marketing strategy is the key to your online success. Your strategy not only involves your marketing and promotional efforts, but your web site will also play an important role.

Secret Formulas for Writing Headlines That Sell

We all know the importance of a powerful headline. However, writing a great headline isn’t as easy as it sounds.

Creating Your Professional Image on the Internet

There are many types of professionals on the Internet. Business consultants, writers, web designers, software developers, the list goes on and on. What does it take to be considered a professional? Well, according to the definition from Webster’s dictionary, a professional is “Engaged in, or worthy of the standards of, a profession.”

Syndicate Your Headlines Using RSS

RSS is quickly becoming the standard choice for delivering syndicated web content. Have you ever wondered how some of the large content sites deliver their headlines? Or, have you ever wanted to display news headlines, but didn’t want to display the standard “Content Provided By…” info? Or, have you ever wanted to syndicate your own content? RSS may be the answer you’ve been looking for.

Increase Sales by Building Credibility

The Internet has opened a whole New World of information and opportunity for all of us. However, it has also created a breeding ground for scam artists. For this reason, many Internet users are very reluctant to share their personal information and order products online.

Autoresponder Etiquette

Autoresponders are one of the most widely used promotional tools on the Internet. They’re also known as mailbots, automatic email and email on demand. They were derived from the very popular fax on demand and designed to automatically respond to any email message sent to it with an automatic response.

Testing and Tracking Your Marketing Strategies

Developing and implementing a strategic marketing plan is an essential part of your success. However, unless you’re testing and tracking your strategies, you may be losing a great deal of time and money.

Increase Your Sales with a Highly Targeted Advertising Campaign

If you’re looking for a low-cost, yet highly effective means of advertising your products and services, then Google AdWords may be your answer.

The Key Ingredients for Internet Success

The Internet has opened a whole New World of opportunity for even the smallest home-based business owner. There are countless numbers of new self-made millionaires that achieved their newfound success on the Internet. These new millionaires are no different from you and I. They started their Internet businesses from the ground up, found a niche and built their success one day at a time.

Cross Promoting With Recommendations

Cross promoting is a powerful technique used by many Internet marketers to increase the exposure of their products, services or publications. You simply decide what type of promotional exchange you would be interested in and contact fellow marketers to discuss an exchange.

10 Steps to Success in Direct Marketing

If you’re looking for a lucrative homebased business, direct marketing may be just what you’ve been looking for; Offering you the possibilities of making your dreams come true.

Ezine, Discussion and Announcement List Etiquette

The information super highway, countless intertwining roads of information all merging into one massive freeway. That’s the Internet. Just about any form of information you could ever want, right at your fingertips.

10 Marketing Tips For Success

1. FREE… I got your attention, didn’t I. Offer a free report, e-book or “how to” course. Information is the top selling product online. You can use this to your benefit by offering free information.

Use CGI to Automate Your Web Site

Are you taking advantage of the powerful automation technology available on the Internet? Common Gateway Interface, better known as CGI, is one of the most widely used server applications on the Internet. This software resides on your server and automatically performs specified functions on your web site.

How To Create An E-book & Drive Massive Traffic To Your Site By Giving It Away…

E-books or Electronic books are self-contained “executable” files of HTML. This HTML may be a web site you’ve created or HTML you’ve specifically prepared to be compiled into a downloadable .exe file for distribution. When downloaded, this file will self install on your clients desktop.

A Crash Course in Ezine Publishing

An ezine, also know as an email magazine, online publication or electronic newsletter is simply a newsletter available via email and/or online. There are hundreds of thousands of ezines on various subjects available on the Internet free of charge.

Autoresponders: Put Your Business On Autopilot

Autoresponders are one of the top promotional tools available online today. They are also known as mailbots, automatic email and email on demand. They were derived from the very popular fax on demand and designed to automatically respond to any email message sent to it with an automatic response.

Spice Up Your Web Site with JavaScript

JavaScript is a scripting language designed for use within a web page and/or on a web server. It is used to create special effects within a web page. Elements such as links, images and forms can be manipulated using this powerful technology.