Author Archive for: ‘’

Twitter in Emergencies

I can remember several episodes from my life in which I was at the emergency room with my wife, son, or daughter, while family members waited anxiously for word. At other times, I was on the waiting end, pacing and wondering exactly what was going on.

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The 30-Second Spot Isn’t Dead

The 30-second spot isn’t dead, just our patience with being interrupted by them.

Those “America’s Favorite Commercials” specials in prime-time television draw strong enough ratings to prove that people—at least, some people—are willing to sit and watch half-minute tales used by advertisers to pitch their wares.

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