About Ross Mayfield

Ross Mayfield is CEO and co-founder of Socialtext, an emerging provider of Enterprise Social Software that dramatically increases group productivity and develops a group memory.

He also writes Ross Mayfield's Weblog which focuses on markets, technology and musings.

Wikimania II

Great to be in Boston at the second Wikimania, the Wikipedia community conference. Keynoting at the first one in Frankfurt was an honor and joy.

The Wikiwyg Project

Given the mention of the Wikiwyg project by Jimmy in his talk, I posted my own mention at Socialtext.com.

Jimmy Wales Kicks off Wikimania

Jimmy started his opening keynote by showing the Wikiality video. Today he is talking about Our Movement Past, Present and Future. This is the most difficult talk he gives all year, because it is before people who know everything he knows plus more.

Scott Gatz: Yahoo Intrapreneur

Scott Gatz is pretty stoked at the ability to be an Intrapreneur at Yahoo. He gets to make a case for a project, acquire resources and above all, innovate.

Moving to Open Source Tools & Business Processes

Many have written about how going Open Source changes your business model or sales process. Dana Blankenhorn notes that the open sourcing of Hyperic’s product changed how they work. It required them to write code for stability and continuity, as well as adopt more Open Source tools.

Skinning the Socialtext

While a wiki emphasizes content over form, many Socialtext customers need to customize look and feel.

ShopWiki Shopped

ShopWiki, a wiki search engine for shopping, raised $6.2 Million from Generation Partners. If they can cultivate a community, I think they have promise.

Wired Magazine Owner Conde Nast Buys Wired News
· 1

Conde Nast, owner of Wired Magazine, has bought Wired News. If that seems confusing, it doesn’t matter if you have been paying attention.

Brainstorm 2006 – Trends that Matter to Business

Notes from a session at Brainstorm 2006 led by Diana Farrell, McKinsey Global Institute.

Case Study on Enterprise Wiki and Blog Use

Socialtext released an update to the Dresdner Kleinwort Wasserstein (DrKW) case study on enterprise wiki and blog use.

Socialtext Partners with Dan Bricklin on wikiCalc

Socialtext partnered with Dan Bricklin (inventor of VisiCalc) to exclusively distribute, redistribute and co-develop wikiCalc — the social spreadsheet.

CEO’s Guide to Enterprise 2.0

BusinessWeek’s Rob Hof on a CEO’s guide to Enterprise 2.0:

Trademark and Fair-play

Tim O’Reilly has said his piece about the Web 2.0 trademark affair, in a way that every entrepreneur should read to understand the working practice of trademark law.

SAPPHIRE Blogger Corps

Attending SAPPHIRE as a credentialed blogger was not only a wonderful personal experience, but perhaps a watershed moment for how enterprises engage in social media.

Enterprise 2.0, SoA and the Freeform Advantage

Andrew McAfee, who first mentioned the term Enterprise 2.0 to me on December 1st 2005, provides a definition:

Shai Agassi on Community Value

Shai Agassi held a private Q&A after his keynote. Of interest to me was his comments on their largest online community, the Software Developer Network:

dcamp Kicks Off

dcamp, the camp for designers and developers, kicks off tomorrow night.

Microsoft Social Computing Symposium

I’m in Redmond for a Social Computing Symposium.

Optimize Enterprise 2.0

Optimize Magazine has an article by Howard Greenstein on Enterprise 2.0:

Power Law of Participation

Social software brings groups together to discover and create value. The problem is, users only have so much time for social software.

Buy Side Publishing, An Open Model

Allow me to further simplify the Buy Side Publishing model. The most efficient part of the content business isn’t in how or what they produce, nor how they distributed it, but how they make money.

Enterprise 2.0

Harvard Professor Andrew McAfee:

Manage Knowledgement (MK)

Manage Knowledgement is a way of describing KM that’s backwards but works. With KM, users were supposed to fill out forms as a side activity to extract their tacit knowledge.

Buy Side Publishing

What are the alternatives to DRM with a viable business model for content producers in an increasingly decentralized market?