About Michael Low

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How To Unleash Your Own Viral Marketing Campaign

One of the e-marketing topics least written about is viral marketing. Yet it is one of the most successful e-marketing methods used today!

In this article, I will discuss the various forms of viral marketing (VM) being used online. I will also provide examples of each form of VM and how you can use it.

Exit Exchanges – Do They Really Work?

For the last few years, the most popular form of exchanging traffic was through banner exchanges. In the past year however, more webmasters are beginning to use exit exchanges.

7 Free Statistics Trackers for Your Website

As some of you probably now know, WebTrends Live no longer offer the free Personal Edition of their statistics tracker.

How To Track Your Online Ad Response

It is crucial for every marketer to accurately track his advertising results. In the direct marketing industry, marketers track the responses to their direct mail pieces so that they know which ads work, which headlines are winners and which products sell.

How to Ride Your Way to Media Limelight

A press release is an effective way to get your story into the hands of journalists and editors. Through the media, many startups and small businesses are often transformed from little unknown companies to famous brands.