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About Loren T. McDonald

Loren T. McDonald is Vice President of Marketing at EmailLabs, and is a frequent author and speaker on email marketing best practices and trends. A legal brief on CAN-SPAM from Dow, Lohnes & Alberston PLLC is available at http://www.emaillabs.com/resources_tools.html.
CAN-SPAM and Beyond: Email Marketing in an Era of Customer Control
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Is your organization in compliance with the recently passed CAN-SPAM anti-spam legislation? Because of the short-time frame between President Bush signing the legislation and the new law taking effect, many companies have either overlooked or misunderstood certain aspects of the law.

CAN-SPAM Act: Implications and Actions for Permission Email Marketers

Is your organization in compliance with the recently passed CAN-SPAM anti-spam legislation? Because of the short-time frame between President Bush signing the legislation and the new law taking effect, many companies have either overlooked or misunderstood certain aspects of the law.