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Author Archive for: ‘Lee Hester’

NBA Players Big On Social Networking

NBA players are showing their social networking savvy by utilizing Twitter and Facebook to communicate with each other and to fans about games and their lives. The players are using these platforms to respond to comments from fans about games and performance and even to each other regarding issues around the NBA community including wishing each other well when injuries …

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Teenager Sues School Over Facebook Privacy Issue

A twelve-year-old Minnesota teenager is being punished by teachers at her Minnewaska Area Middle School for criticizing a Hall Monitor for “being mean” to her and for talking about sex with another student on her Facebook page. All of the teenager’s comments were made on her home computer and while she was at home. The American Civil Liberties Union (ACLU) …

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Twitter Photo Costs NBA Player $25,000

J.R. Smith, New York Knicks guard definitely regrets posting a sexy photo of woman on his Twitter account Thursday. The semi-nude photograph caught the attention of a large number of his Twitter followers and eventually the National Basketball Association. By Saturday night, the league announced he would be fined $25,000 for posting the inappropriate photo. The twenty-six year old native …

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Penthouse.com CEO Could Run For Congress

Marc Bell is Chief Executive Officer of FriendshipFinder Networks Inc., the company that owns Penthouse and a variety of social networking sites. He’s also considering running for a seat in the U.S. House of Representatives as a representative of Palm Beach-Broward District 22. Bell is a resident of Boca Raton, where he is a prominent businessman and investor. According to …

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More Proof That Good Ideas Transcend Time And Media

I can’t get over this wonderful project Google is doing called, Project Re: Brief. In it, the folks at Google take great advertising from the past and have the original creatives re-look at the big idea and how they might apply it in today’s advertising and marketing landscape. The first project looked at the classic Coke commercial from 1971 where …

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Facebook And Twitter Users Asked To Help FBI

Kenneth John Konias Jr. is wanted by the FBI and they are using social media to track him down. Korias is a 22-year old Pennsylvania man who is wanted for the murder of an armored car employee, 31-year old Michael Haines and the robbery of $2.3 million that was aboard the vehicle. The crime took place in Pittsburgh on February …

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167 Liquor Stores Up For Auction Online

It won’t be on eBay, but this online auction is getting much attention in the Pacific Northwest. An online auction was launched yesterday for 167 state-run liquor stores in Washington State. Thanks to voters who passed the initiative last November, the auction will be the first by the Washington State Liquor Control Board. The state is also the first to …

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Google Helps Give New Life To Iconic Coke Ad

I just saw the most amazing story about advertising and want to share it with all of you. In celebration of digital advertising turning 18, Google is championing a project that asks a very interesting thought-provoking question about classic advertising and answers it with an enlightening and charming series. The project is called, “Project Re: Brief” and asks how the …

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Facebook Still Used As Hunting Ground For Predators

Communication has never been easier and more available to everyone. Social media is becoming a part of most of our daily lives. The more we use platforms like Twitter and Facebook, the more familiar and friendly it becomes for us and we can easily forget that these same platforms for communication can be used by people to hurt others, commit …

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Online Video Captures Assad Man Defecting

Abdo Husameddine, Syria’s Deputy Oil Minister, announced his defection in an online video. Husameddine is the highest ranking official to leave President Bashar Assad’s regime since the country’s uprising last year. The Deputy Oil Minister explained he was defecting due to the brutal crackdown on dissent which has claimed thousands of Syrians’ lives in the past year. Husameddine identified himself …

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Content More Memorable When Shared By Close Friends

Data suggests that content and ideas online spread most effectively through large numbers of people sharing with small groups. There is little supporting data to prove that influencers are the best way to go viral and share information online. The future of media and online advertising is social and social media users are engaged visiting sites like StumbleUpon and Buzzfeed …

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Content Experience In Cars Could Drive Apple

No, Apple isn’t getting into the car business. Yet. But it is believed that the Cupertino-based company may be working on the development of an in-dash system for the automotive industry. A Chinese headhunting firm was recently hired by Apple to find an expert in car parts manufacturing. An ad was placed in the automotive section of LinkedIn recently by …

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