About Larry Dotson

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10 Secret Ways To Strengthen Your Profits!

1. Create and follow short/long term goals for your business. The short goals can create early success and the long term goals can create future success.

How To Write A Hypnotic Sales Letter!

Writing a sales letter is comparable to creating a hypnotic script. The hypnotist recites the script to a person in order to persuade them to focus on something that will change their mind or behavior.

3 Hypnotic Salesletter Closings!

1) You could end your ad copy by telling people what will happen if they don’t buy your product. Use a problem which they won’t be able to solve without it. For example, you could say, “Imagine staying in debt, filing for bankruptcy and losing your credit.” Another example, “See yourself 5 years from now still without the love of your life. How will you feel?”

Psychic Selling – How To Predict The Future!

They’re many people who don’t believe in psychic phenomena and many people who do. Who is right? I feel that they’re both right.

How To Influence Your Prospect’s Mind!

It’s important for your sales letter to tap into your prospect’s subconscious mind and trigger their imagination. It will then create and direct a mental movie or scene that will persuade them to visit your web site, subscribe to your e-zine, buy your product, etc. Their mental imagery will actually influence their conscious mind and body to take action and buy.

3 Secret Selling Blueprints!

1. Allow your prospects imagine you both have a strong bond. A powerful way to bond with your prospects is to tell them a secret in your ad copy. Tell them the only people who are learning the secret are the people who read the ad. This will make them feel like they’re included in a special group of people. When you tell people a secret, it makes them feel important and creates a strong bond. It will also create trust and rapport. Example: Please don’t let anyone know I’m releasing this top secret information to you…

3 Undetectable Marketing Secrets!

1. Have your prospects imagine they are getting something in return for their money. Try testing the phrase “invest in our product ” instead of “purchase our product” or “buy our product”. People associate the word “invest” as getting a return for their money or investing for the future. It creates a strong, logical reason to buy.

Reverse Affirmations: How Self Motivation Sells!

A reverse affirmation is a positive statement that you tell your readers to tell themselves. You would write it in present tense like they’ve already solved their problem or completed their goal.

3 Hypnotic Selling Tools!

1. Identify your prospect’s defense mechanism for not buying. Explain to them it’s normal and everyone has one.

3 Strange And Twisted Copywriting Tactics!

1. You can build credibility with your prospects by telling them you can’t solve all their problems, but you can solve a percentage of them.

Mind Reading: Answer Your Prospect’s Questions Before They Ask!

How many times have you read an ad and you had a question that would determine whether you would buy or not? Did you take the extra time to e-mail the business your question? If so, did you have the extra patience to wait for the answer or did you go to the competition’s web site to buy?

How To Create A Sales-Pulling Order Page!

Have you ever been at an order page, ready to enter your order information and…

You were suddenly interrupted and never did end up ordering?

How To Brand Your Business In 30 Seconds

Have you ever tried to solve a problem and the first thing that pops in your head is to buy a specific product to solve it? Yes, we all have.

How To Brand Your Business In 30 Seconds Or Less With Little Or No Money!

Have you ever tried to solve a problem and the first thing that pops in your head is to buy a specific product to solve it? Yes, we all have.

Sell More By Putting Your Prospects In A Trance!

A trance is when you are strongly and continually focused on a feeling, thought, vision, mood, emotion or idea. Usually it takes repetitive actions by a person to gain your attention. You have likely been in a trance at least a few times this week.

How To Write Original Information!

Nowadays, it’s hard to come up with original topics to write about. There are millions of articles, e-zines and web sites packed with information. One of the easiest ways to come up with new subjects to write about is to bundle different topics together.

Keep Customers Close And Competition Even Closer!

It’s no secret that you should keep your customers close. But, you may not have heard that you should keep your competition even closer. You may have heard you should legally spy on your competition, but that’s different than keeping them close.

The Secret Of Illusional Marketing

You need two special ingredients to make this marketing strategy work successfully. You will need a product that your target audience will perceive as being extremely valuable and something that you can afford to giveaway.

50 Benefits Of Joint Venture Marketing!

What Is A Joint Venture?

A joint venture is an agreement in which two or more businesses work on a project for a set period of time. Joint ventures can be long-term, like promoting a product together, or some can be short-term, like bartering (trading) products and services. Joint venture ideas are virtually endless.

10 Ways To Generate Astronomical Profits!

1. Sell a few back end products that are not related to your main product but are needed by all humans. Every customer that buys from you is human.

10 Ways To Lose A Sale!

1. You don’t make people feel safe when they order. Remind people that they are ordering through a secure server. Tell them you won’t sell their e-mail address and all their information will be kept confidential.

10 Things Stopping People From Visiting Your Site!

1. You don’t offer free original content. It’s important to give your visitors information they can’t find any- where else. If you’re the only source for a certain type of information, people will flock to your web site.

10 Benefits Of Starting An Online Community!

1. People will revisit your web site to participate on your discussion board or chat room. They will meet other people with similar interests and your web site will become a hang out were they can chat.

10 Creative Ways To Elevate Your Profits!

1. Tell people the point or focus of your web site. Explain to them what things they can do or which goals they can accomplish while visiting your site.