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About Larry Dotson

Over 40,000 Free eBooks & Web Books when you visit: http://www.ldpublishing.com/ As a bonus, Bob Osgoodby publishes the free weekly "Your Business" Newsletter - visit his web site to subscribe and place a FREE Ad! http://adv-marketing.com/business
Use Online Diaries Instead Of Testimonials!

Have your customers publish an online diary instead of giving you a testimonial. The diary would include regularly updated entries of how customers are using your product to improve their life. You could give customers a free product or a rebate in exchange for them publishing it online.

15 Creative Ways To Make Money With eBooks!

1. Allow other e-zine publishers or web site owners to republish small nuggets or excerpts of information from your ebook with your byline or ad included.

10 Killer Ways To Jump Start Your Profits!

1. Offer to write exclusive articles (that means you only submit them to one place) for high traffic web sites in exchange for a link back to your site.

10 Amazing Ways To Jump Start Your Sales!

1. Find a strategic business partner. Look for ones that have the same objective. You can trade leads, share marketing info, sell package deals, etc.

10 Sizzling Ways To Improve Your Ad Copy!

1. You could decrease or increase the length of your ad copy. There is no rule on how long your ad copy should be unless space is a consideration. The ad should be long enough to sell your product.

Unleash The Power Of Perpetual Marketing

I describe perpetual marketing as a large number of people promoting one web site so they can all receive the traffic generated by each other.

3 Ways To Become A Super Affiliate!

1) Community Marketing

Participate on web discussion boards. Post your comments, answer other people’s questions, and ask your own questions. Include your affiliate text link under each message you post. If they read your message and like it, they may click to see what else you have to offer them.

10 Sure-Fire Ways To Intensify Your Sales!

1. Team-up with your weaker competitors to beat your stronger competitors. You can create win/win joint venture and cross promotion deals with them.

3 Killer Joint Venture Ideas!

Joint Venture With Competitors

1) Team up with your weaker competitors to beat your stronger ones. You can create win/win joint venture and cross-promotion deals with them.

3 Viral Marketing Secrets!

1) Forward Interesting Email To Friends

Forward interesting e-mails to your online friends with your signature file included,

3 Advanced Marketing Strategies!

1) Most people want to make the people around them happy. Tell your prospects how happy their friends or family will be if they buy your product. For example, you could say, “Order before June 23, 2002, and get a second one for a friend. Just imagine how happy your friend will be when you give them this incredible product.”

4 Unspoken Joint Venture Marketing Tactics!

1) Co-Op Ad For An E-zine Ad

First find a targeted e-zine in which you would want to buy an ad. You would then persuade four other businesses to join in on the cost of the ad. In return they would get a space on the web site you are advertising. You would ask the four businesses to pay you 1/4 of the ads cost. That means you would pay nothing for the ad.

4 Discussion Board Traffic Secrets!

1) Visit business discussion boards regularly.

3 Web Site Traffic Triggers!

1) Make Money

People want to make more money. They may want to start their own business, get a higher paying job or invest in the stock market. This will make them feel successful. For example, on your web site you could start an affiliate program for your product so they could make money selling it.

4 Ways To Save A Dying Product!

1) Create A New Niche

Create a new niche for a current product. You can set yourself apart from your competition by creating a niche. Your product could be faster, bigger, smaller, or quicker than you competitor’s product. For example, if you sell downloadable software, your niche could be that it downloads faster than your leading competitor’s.

10 Ways To Increase Your Traffic And Sales By Giving Away Software!

1. Gain free advertising by submitting your software to freebie and freeware/shareware web sites. This will increase the number of visitors to your web site.

10 Tips For Running A Profitable Web Site!

1. Address your targeted audience on your business site. Example: “Welcome Internet Marketers”. If you have more than one, address them all.

20 Ways To Increase Your Traffic And Sales Using Free Follow-Up Autoresponder Courses

An autoresponder course is a group of articles or information set up to be sent out separately over a set period of time by e-mail. People just e-mail your autoresponder to receive the free course and it is sent out automatically over time. You can find free follow-up autoresponders to use by typing it into any search engine. Below are ten ways to use them to increase your traffic and sales.

3 Profitable eBook Income Streams!

1) Sell Advertisements

Make money selling advertising space in your ebook. You could charge for full page color ads, classified ads or banners ads. You could also trade advertising space in your e-book for other forms of advertising. For example, you could say, “Promote Your Business In Our Free E-book For Only ($). It’s been down- loaded over 5000 times!”

3 Killer Publicity Strategies!

1) Make Some News

3 Customer Retention Secrets!

1) Give Unexpected Gifts

Give your customers more than they expect. Send thank you gifts to lifetime customers. E-mail them online greeting cards on holidays or birthdays. You could always send a back-end product offer with any contact you make. Award bonuses or points to your customers who make big purchases.

3 Professional Business Tips!

1) Be Prompt

Answer all your e-mail messages as quickly as possible. Nothing will lose a sale quicker than not responding to a prospect in time. If you don’t, it could anger your customers and they could ask for a refund. You may lose a sale because they want you to answer a question before they order.

3 Forgotten Selling Secrets!

1) End Pain

Most people want to avoid or end pain. Tell your prospects how much pain and the problems they will avoid or end if they buy your product. For example, you could say, “Just imagine being able to go out in public without thinking you’re being made fun of behind your back”

3 Words That Sell Like Candy!

1) Fast

Use the word “fast” in your ad. People want fast results, fast delivery, fast ordering, etc. Nowadays, we usually value our time more than our money. For example, you could say, “Our product works fast!” Another example, “Our product comes with fast shipping options.”