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About Krishna De

Krishna De is an award winning brand engagement strategist and author. She guides executives in how to create high performing businesses with a focus on building compelling and engaging corporate brands, employer brands and the personal brand of leaders using traditional and social media platforms.

You can access her articles and podcasts at 'Biz Growth News' and subscribe to her ezine 'Biz Growth Express' for exclusive articles, free masterclasses and resources about branding, marketing and social media.
LinkedIn Profile Tip – 4 Key Privacy Control Settings To Manage Your Online Reputation LinkedIn Profile Tip – 4 Key Privacy Control Settings To Manage Your Online Reputation
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If you are using LinkedIn as part of your online networking and visibility plan, have you reviewed your privacy controls? Very often we join a social network and never take the time to review our online privacy – especially in …

Facebook Commerce: 9 Tips to Increase Your Social Commerce Success Facebook Commerce: 9 Tips to Increase Your Social Commerce Success
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Have you started selling your products or services on Facebook and started to explore the realms of F-commerce? It’s great to see a number of organisations here in Ireland doing so, and over the forthcoming months I hope we will …

Changing Facebook Places Privacy Settings
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With the roll out of Facebook Places to more locations across the globe (Ireland now being available as of last week) I am predicting there are many digital and social media agencies proposing programmes to make use of this opportunity to businesses for location based mobile marketing.

But what there is little coverage of is the impact of the launch of Facebook Places in terms of our personal privacy as it related to our own Facebook Personal Profile.

Trust and the Importance of Repetition
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It’s that time of year again that we can look forward to the Edelman Trust Barometer which was published today. There are some important insights for corporate communicators and I have summarised a few that caught my attention.

What Do Customers Expect From Your Social Media Practices?

Have you noticed members of your community posting customer service related questions on your Facebook Page? Or perhaps you have now revised your customer service and customer relationship management processes to integrate Twitter as part of your programme.

Weighing The Benefits Of Facebook Toolbar

Here is a quick productivity tip if you find yourself logging in and out of Facebook – did you know that there is a tool bar for Windows Explorer and Firefox for Facebook?

The Facebook Toolbar allows you to log into Facebook direct from your browser.

You can quickly navigate to friend requests, new messages, event invitations, group invitations, upload photographs and even share pages you are currently browsing to your Facebook profile.