About Justin Boeckman

Justin Boeckman is the Director of Internet Marketing at Element Fusion, He started in the Internet Marketing field in 2001, specializing in organic results. Since that time he has expanded his knowledge to include all aspects of Internet Marketing. He has a passion for the web design, marketing and internet programming.
From Link Centric to Well Rounded
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I am tired of so many new and old SEOs talk about linking, the importance of it and how your efforts will be wasted if you don’t embrace it. I like linking and believe it provides a good way to build credibility on the search engines, especially for new sites, but I put it last on my list. That’s right I said last. I may be old school but I have found I can cut back my dependency (time) on the number/quality of incoming links if I follow some basic principles.