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About Judy Cullins

Judy Cullins, 20-year Book and Internet Marketing Coach works with small business people who want to make a difference in people's lives, build their credibility and clients, and make a consistent life-long income. Author of 10 eBooks including "Write your eBook Fast," "How to Market your Business on the Internet," and "Create your Web Site With Marketing Pizzazz," she offers free help through her 2 monthly ezines, The Book Coach Says...and Business Tip of the Month at http://www.bookcoaching.com/opt-in.shtml and over 145 free articles. Email her at Judy@bookcoaching.com.
Top Seven Ways to Promote your Ezine

Your ezine builds customer confidence and trust when you give free tips, articles, and resources. Clients and customers buy only when they trust you. Expand your email subscriber list seven ways for eventual big sales.

Online Promotion Beats Traditonal Ten-One

While traditional marketing can work for the book author or publisher, the return is dim for the huge effort it takes. You must promote 90% of the time to even get a milligram of attention. While you may have a success or two, most of your efforts will bring poor book sales. Ask yourself right now, what is working for me? What is not?

Want To Submit More Articles Faster?

Submitting articles to top websites and ezines two or more times a week can yield 15 or more subscribers to your own ezine each time. Read by thousands, even hundreds of thousands, your articles also bring people to your Web site to buy your products.

Attract More Buyers to your Product: Use Metaphors

Surprise your potential buyers. Give them chocolate frosting!

After we entered school we had a lot to learn. We left the sand box, the nap, and the all day playing with our imagination. No wonder we have lost touch with our original, playful, creativity. We are in the information age, expecting to read short, concise pieces. Yet, we can, if we play a little, add more of our original ideas to our books if we use metaphor.

What’s Working, What’s Not?

What needs a boost in your business? Do you want to sell more books or products? Need more new clients? Need more ezine subscribers? More Web visitors?

Top 7 Essential “Hot-Selling Points” To Impliment Before Writing Chapter One

Every part of your book can be a sales tool. When you include the below tips, you’ll sell more books than you ever dreamed of.

Know your Audience Before you Write your Book or Web Site

If you want happy customers to use your service or buy your product, you need to focus on their needs and desires.

How to Write a Short Article in Less than 500 Words

Online publishers, ezine subscribers, and Web visitors want short, useful information. Use this “500-Word Article Formula” to create trusting, confident, and lifelong clients and customers.

Write Like a Pro Checklist

Sure you can write, but can you write crisp, compelling copy that ezine publishers, related Web sites, and general audiences will clamor for?

Three Powerful Tips on Selecting a Book Topic that Sells

The topic of your book counts-big time. Which would you buy- The Art of Kissing or The Art of Courtship? The kissing book sold over 60,500 while the other sold only 17,500 copies. Before you choose your topic pay attention to your audience. What do they want and need? What will they be willing to pay for your information? Try these three powerful tips:

Attract Product Buyers–Create your Home Page With Marketing Pizzazz

Your home page needs to grab your visitors by the collar–persuade and engage them.

Selling Is Not A Dirty Word

Selling–a word that strikes terror in writers and professionals. We love to write. We love to coach. We love to speak. We hate to SELL. Maybe that’s because we have the used car salesman or the vacuum sales person in mind. They annoyed us because they didn’t listen, they pushed, and we felt attacked. We defended our position, and that’s what we think others do when we share our talents.

Market Your Book Through A Feature Story

Do you send out press releases? Have they brought you financial rewards?

If not, you may want to rethink how to write a good one–one that gets noticed, published, and most important, gets a feature story. If editors notice and love your press release, they will want to interview you for a feature story. A feature gets a lot more attention than a news release.

How Three Publishing Myths Kill the Author

Agents and publishing houses have their best interests at heart, not the author’s. Save yourself from headaches, disappointments, and money down the drain. Become your own independent publisher and produce your book faster and cheaper. All you need is a little help from professionals.

World-class Marketing: When and Where

Quadruple, even do thirty times your present product or service sales. Accomplish this in less than nine months!

Why Market Your Business Online?

If you are like me, and love your business, you certainly want to grow it to be as successful as possible. Whatever product or service you offer, wouldn’t you be willing to nurture it through the number one way to market”the internet? Especially if you realized all the benefits?

Online Promotion Beats Traditonal 30-1 for the Author or Publisher

While traditional marketing can work for the book author or publisher, the return is dim for the huge effort it takes. You must pitch relentlessly and constantly to even get a milligram of attention. While you may have a success or two, most of your efforts will bring poor book sales. Ask yourself right now, what is working for me? What is not?

Shorten Your Journey to Business and Personal Success with Teleclasses

No dress code. No travel. No traffic. No parking problems. No computer. No time wasted. No large expenses. It’s as easy as picking up your phone and talking to a friend!

Write, Finish, and Publish your eBook Fast to Pull Online Sales

Why write an eBook?

You want ongoing, lifelong multiple streams of income. You want to raise your credibility and trust ratings with clients or customers. You want to get your message out so the world can be a better place.

Got Web Traffic but Still Low Sales? Ten Ways to Selling Success

Have you put a lot of effort, time, and money into your site and are frustrated with lackluster sales? Are you planning to put a new Web site and dont know where to start?

Want a Web Site that Turns Lookie Loos into Buyers? Use the ‘Passion Approach.’

Web Site Blues? Need one, don’t know where to start? Got one, but aren’t getting enough sales?

Realize Your Book Dream In 2002!

If you haven’t realized the success you wanted last year, here’s a way to reap the harvest with 86% improvement!

When you see, hear, and feel your book project already manifested through specific outcomes, you’ll be in the 86% success group because it’s far easier to claim it as true now in specific outcomes.

Life Is Not A Dress Rehearsal: Make Writing Projects your Priority

Finish your project this year, even this month! Recognizing the power of this statement, I wonder also if you have made your writing or marketing project a top priority?

Top Ten Tips To Get Started Writing Your Book

You are far more likely to successfully write and publish your book if you follow these tips before you write a single chapter.