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About James Taylor

VP of Product Marketing with a passion for the technologies of decision automation. 15 years designing, developing, releasing and marketing advanced enterprise software platforms and development tools. Across the board experience in software development, engineering and product management and product marketing.

http://www.edmblog.com
Enterprise Decision Management and Managing Costs

While the primary focus of applying EDM to customer service should not be cost containment or reduction, there is still a role for EDM in managing costs. For instance:

EDM and Web 2.0

One of my favorite BI bloggers, Cyril Brookes, had an interesting post today – What Does Web 2.0 Really Mean for BI’s Future?.

Analytics and Gut-Feelings

Neil sent me an interesting link yesterday – Less (Information) Is More in which the work of Gerd Gigerenzer, of the Max Planck Institute in Germany is discussed.

Gerd has a new book “Gut Feelings” that sounds like it has a lot in common with Blink by Malcolm Gladwell (reviewed here).

Decisions and How Companies Make Them

I was talking with Neil Raden and Tom Davenport today on the subject of decisions – what are the various kinds of decisions and how do companies make them and think about making them.

Afterwards I was reminded on something Rob Meredith posted – IT Archaeology: Whatever Happened to SDS? – a couple of weeks ago. It made me think about how we classify problems suitable for Enterprise Decision Management or EDM.

Operational BI – An Oxymoron?

Amit Chembukar and Prasanna Keny of Tata Consulting wrote Trends in Operational BI in BI Review. It’s a nice article and they make some good points about the characteristics of the kinds of systems they discuss:

Building an Analytic Organization

I saw this article by Peter Graham "Building the Analytic Organization". Peter lays out some steps to create an analytic organization but I think he has failed to list the first one! Action "0" must be to establish why you want to use analytics – what is the business purpose?

Business Rules and SDLC

Bhaskar Sharma of HCL wrote me a little while ago and asked about business rules and the software development life cycle (SDLC).

Business Rules & the Rational Process

Periodically I get asked about bringing business rules into the Rational Unified Process or RUP. RUP and the Enterprise Unified Process are designed to apply UML and best practices in a formal way.

Business rules & “Dependency Injection”

Nik Malik posted here on why he thinks a pattern known as "dependency injection" beats out rules engines.

Another Thing CIOs Should Know About Requirements

I saw this article on CIO magazine  – Five Things CIOs Should Know About Software Requirements. It seems to me that there is one more thing (at least) that they need to know about requirements:

Business rules are NOT requirements

Microsoft BPM adds Decision Management

Some of you will no doubt have seen today’s announcement of a Business Process Alliance by Microsoft (their press release is here). Fair Isaac is one of the 10 companies in this alliance (see the Fair Isaac press release here). Interestingly a couple of BPM vendors are also in the 10, including one of Fair Isaac’s partners (Metastorm).

Personally I think this is interesting for several reasons:

Decision Management: A Solution to Seth’s Problem?

Seth Godin had a post recently – Starting over with customer service – and, while I agree with much of his set up I think the solution is different. Why not empower those people collecting good information to give an actual answer?

EDM and IT Operations

I saw an interesting article on DM Direct (DM Review‘s email newsletter) today – Leveraging Decision Automation in Database Administration.

Analytics – Distributed or Centralized

Bella posted an interesting comment today – here – on my post about the opportunity for analytics in which she commented on Tom Davenport’s POV in Competing on Analytics.

The Analytics Opportunity

Final interesting article in DM Review this month – Dealing with Data: Data Analytics: A Huge Opportunity by Shari Rogalski. She does a nice job of summarizing the research and makes some good points. A couple of things I wanted to highlight:

* You must move to a predictive mindset, not an analyze-the-past mindset. Check out my predictive analytics FAQ if you are not sure what this means

Managing Your Ad Sales with EDM

A couple of days ago I came across this article – NBC Turns ‘Fresh Eyes’ to Its Ad Sales (subscription required). It talked about Michael Pilot joining NBC from GE to manage Ad sales without any prior media experience. Michael was hired in part it seems because he has been "focused on using statistical analysis of potential customers to figure out which are the best prospects". The article went on to say

Would Everyone Even WANT to Write Software?
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Like many of you, I suspect, I found Awaiting the Day When Everyone Writes Software (you may need to register) in the New York Times interesting.

Decision-making Speed Matters to Customers

1:1 magazine had a piece about the importance of speed in winning customer loyalty.

Knowledge Management Book Review

I have been reading this short book on knowledge management, by Carl Frappaolo, on and off since the Delphi Business Process Innovation Summit.

BI – Change Your Thinking

An article on the upcoming Gartner BI conference caught my eye.

CRM, Customer Experience, Gethuman and Decisioning
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Curiously I came across two references to gethuman.com in my browsing recently.