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About James Maduk

James Maduk is one of North America's leading sales speakers. He is the creator and publisher of more than 80 streaming sales training courses, has just released his latest book, Customer Blueprinting and broadcasts daily on VirtualSelling Internet Radio. You can reach James at (613) 825-0651 or view his Web site at www.jamesmaduk.com.
Where Did the Customer Go?

Every month I volunteer my services at the local “Entrepreneurship Center,” a municipally funded resource for budding entrepreneurs. I spend 2-3 hours at the center, presenting an Introduction to Sales and Marketing course.

The 6 Characteristics of Websites That Sell

There’s a simple explanation for poor web site sales conversion. The biggest reason visitors don’t buy anything is because the site isn’t designed to sell – it’s designed to give information. Think of your web site as a Virtual Salesperson, like many sales people, it talks too much. Dazed and confused, the visitor floats around from section to section in the site with no set destination.

The Six Characteristics of Web Sites that Sell

There’s a simple explanation for poor web site sales conversion. The biggest reason visitors don’t buy anything is because the site isn’t designed to sell – it’s designed to give information. Think of your web site as a Virtual Salesperson, like many sales people, it talks too much. Dazed and confused, the visitor floats around from section to section in the site with no set destination.

A Salesperson knows that there is a purpose to a sales call; your website should have the same purpose – to close the sale or earn the right to continue to sell to the prospect when they are ready to buy.