About Heidi Richards

2004 - Heidi Richards is the author of The PMS Principles, Powerful Marketing Strategies to Grow Your Business and 7 other books. She is also the Founder & CEO of the Womens ECommerce Association, International www.WECAI.org (pronounced wee-kī) an Internet organization that Helps Women Do Business on the WEB. She can be reached at www.HeidiRichards.com.

Increase Your Response With Multi-step Marketing

“There is only one way to judge the effectiveness of a marketing piece, and that is by the number of responses you get.” – Heidi Richards –

It Takes Two – How to Cultivate Profitable Alliances

Cross promoting with other businesses can give you a significant advantage over the competition, with many benefits and cost savings.

The Fine Art of Relationship Marketing

Quality and service are important, if you want to make a sale. If you want to keep a customer for life, keep your promises.

How to Achieve E-commerce Success You Gotta Plan!

Before becoming a netpreneur, I was an entrepreneur. First, I owned a successful child care center which grew to capacity in less than two years.