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The Power of the Video Press Release

What’s the status of the traditional press release? Looking at other content marketing, it’s going video – which means there’s potential for enormous exposure online. You can imagine that reporters and bloggers are more apt to view an engaging video press release than read boring blocks of text. So today, major brands are leveraging the taste for stunning, action-oriented imagery …

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Barry Hay, Golden Earring (“Radar Love”) Front Man, Takes on Social Discovery

Social discovery site 20blinks, co-founded by Sandra Hay, never fails to amaze. It’s an impulse as old as cave paintings – the desire to share images that interest us, things we find beautiful, inspiring, appalling or just plain weird. That’s the idea behind social discovery innovator 20blinks, the Amsterdam-based site that is attracting a hip, edgy crowd. The site allows …

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