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About Elena Fawkner

Elena Fawkner is editor of A Home-Based Business Online ... practical business ideas, opportunities and solutions for the work-from-home entrepreneur. http://www.ahbbo.com/
Lightening the Load … Getting Help When You Need It

If there’s one immutable fact of life when it comes to this business, it’s that there’s so much to do but so little time to do it all in. At some point around the one year mark, if you’ve been even moderately successful in your online business, you’ll find you’ve reached the limit of what you can do with the time you have available.

Personal Discipline and the Home-Based Business Owner

Allow me to let you in on a little secret you’re probably already wise to anyway. As often as not, the inspiration for article topics comes from struggles with my own personal demons. Writing about them is my way of giving myself a good talking to (a.k.a. kick in the rear end). And so it is with this one – the personal discipline demon.

Creating A Professional Image For Your Home-Based Business

Like it or not, there is still a segment of the population who will erroneously conclude that you and your business are less than professional and competent just because you run your business out of your home.

Dumb? Obviously. Narrow-minded? Yes. Wrong? Absolutely. Unfair? No question. Want their business? Well … yes. OK, then you’re going to have to play the game and beat them at it. Here’s how to do it. It’s a little sneaky, but hey, all’s fair in love and home-based business.

Organize Your Business and It Will Take Care of Itself

Describe the top of your desk. No, not what’s on it. The desktop itself. What do you mean you can’t see it?

Taming the Email Tiger

Email … friend or foe? On balance, I would have to say, “friend”. But there are times … like when I download my mail in the morning … all 200+ items of it, only to find a good 40% or so is nothing but junk, that I have to acknowledge that there is a “dark side”, as well.

How Do I Start A Home Business?

From time to time (at least once a day actually) I’ll get an impossible-to-respond-to email that says something like, “How can I work from home?”, or “I want to start my own home business. Please send info.” or even, “Please send free info.”. Naturally such vague, generalized requests are not, for reasons of time (among others), going to elicit a particularly helpful response but it does exemplify the mindset of a proportion of my site visitors – they think they want to start a home business but where on earth do they start?

Six of One, Half a Dozen of the Other

You’ve read many articles I’m sure about the advantages and disadvantages of working for yourself from your own home. Many of them I’ve written myself, in fact. But how many articles have you read that give equal time to the advantages of working for someone else compared to working for yourself?

Not a Marketer? Got An Online Business? Guess What? You’re A Marketer!

What’s that I hear you say? You’re not a marketer? You’ve got an online business haven’t you? Well, guess what, baby. You’re a marketer!

Getting Organized for Success

Email, sales letters, email, phone calls, J.O.B., email, kids, conference calls, mentoring and sponsoring, errands, personal time, email, website updating, writing articles, email, search engine positioning, ezine publishing, advertising, email. Oh, and sleep. And did I mention email? Sounds like your day, right? Yours and everyone else’s who runs a business part-time around their REAL life.

Flying Without A Net

One of the most exciting and daunting things about starting your own home-based business as your sole means of income is the reality that no one is responsible for your success or failure but you.

Letting Go of Coattails … Creating Your Own Home-Based Business

If you’re looking for a way to make money from home and you’ve been online for any length of time you will have quickly become aware of the preponderance of business opportunity sites and ads for many and varied business opportunities. In particular, you’ve probably been bowled over by all the promises of the fabulous internet riches that can be yours, if you only join so-and-so’s innovative new groundfloor opportunity that everybody who is anybody wants in on.

Overcoming Procrastination In Your Home Business

Well, it’s Saturday again and time to publish another edition of A Home-Based Business Online. It’s also, I realize, time to write an article for this week’s issue. Seven days have elapsed since the publication of the last edition of this newsletter.

Managing Time to Accomplish More

Time is inelastic. Despite what some of us persist in believing, it will NOT magically expand to accommodate all we have to do. So, in order to maximize the time we have available, we have to spend it wisely.

Rethinking Free

“I have had to change my email address to [deleted], as usa.net is no longer offering their services for free, another indicator that the internet business environment is not what it used to be.”

Give ‘em What They Want

People go online for many reasons. Some “surf”, just to see what’s out there, but most are much more specific in their objectives. They want to know about something and they turn to the Internet to find what they’re looking for. At its most basic level, what is the ONE thing that 99% of all website visitors are looking for? You got it … information.

All About Spam

Spam. It’s the bane of anyone who conducts business online. It’s becoming such a major headache that law-makers the world over are struggling to legislate it out of existence, alas without much success. For the time being at least, it’s here to stay, so let’s take a look at the dreaded stuff — what it is, what it isn’t, what you can do about it and how to avoid doing it yourself.

Can A Network Marketing Business REALLY Be Run Exclusively Online?

For many people, the words “network marketing” or “MLM” (multi-level marketing) conjure up images of hitting up your so-called “warm market” (those two or three hundred people near and dear to you as well as those unfortunate enough to have crossed your path at some time in the distant past) and pleading, cajoling, persuading, arguing and plain pressuring them to join your program. Or organizing house parties and presentations to make your pitch to a captive audience. Or having to approach complete strangers while standing in line at the supermarket.

And Never The Twain Should Meet

For many people, working from home sounds like an ideal arrangement. You don’t have to waste time commuting to and from the office, you can be there for your children when they come home from school, you don’t have to answer to anyone but yourself and you can work the hours that suit you … not your boss. All very well in theory.

Choosing the Right Home Business For You

Pay any attention at all to your email inbox and you’d be forgiven for thinking that the only way to run a business from home is on the Internet. Sure, many people are running spectacularly successful Internet-based home businesses. Many, many more are doing so even more spectacularly unsuccessfully.

Buying Your Freedom

If you’re reading this article, it’s probably because you’re one of millions of people who dream of breaking free of indentured servitude to make it on your own in a business of your own.

Affiliate Programs … A Not THAT Easy Start to Your Own Online Business

“Where is all the help I’m supposed to get. I have been buying ezine and classified ad builders and signing up for Echecks and Virtual credit cards. In the meantime I have no business and no ads set up. When does all this happen? Let’s go here. I spent all day on this. I’m running out of time.”

If I Knew Then What I Know Now … 15 Rules for Success In Your Home-Based Business

Someone sent me an email the other day. Supposedly General Colin Powell’s Rules for Success. Now, I don’t know whether they really are or not, but as I read them, I thought they really should be called “15 Rules For Success In Your Home Business”. So, here they are:

Checklist For The New Home-Based Business

So, you’ve decided to take the plunge and start your own home-based business. Congratulations! You’re on your way to true financial independence. Protect your business and your livelihood by making sure you have paid proper attention to the following:

Articles … The Best Form of Free Advertising

Those of you reading this who run your own online businesses know that the aim of the game is traffic – qualified, targeted traffic – and lots of it.

There are a number of ways to drive qualified traffic to your site – some of it costs you money, some of it costs you time. Some of it costs you both and doesn’t work.