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About Denise O'Berry

Denise O'Berry is a small business consultant located in Florida. For disaster planning tools and tips, visit http://www.myhurricanecenter.com.
Business Disaster? Won’t Happen to Me

As fast as you can say business disaster, your business can go up in smoke. That’s what happened a while back to Castle Carpet One.

Are You Leveraging Your Business Network?

Just yesterday I received an email from a colleague telling me her husband had been laid off from yet another corporate job.

Small Business Planning — Three Myths

Are you — like 70 percent of small business owners — working without a plan? Here are three myths that need to be dispelled about strategic planning for small business.

How To Create A Mission Statement

Creating a mission statement can help you focus your business effort and do a lot of good in bringing your workforce together behind a common theme. The key to success is not just creating a mission statement, it’s living the mission statement.

6 Ways Small Businesses Can Survive In A Crazy Economy
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Contrary to popular belief, small businesses can survive a crazy economy by taking some proactive steps.

Three Planning Myths

Are you — like 70% of business owners — working without a plan? Here are three myths that need to be dispelled about strategic planning for small business.

Freedom! The Battle Cry of the Business Owner

“I wanted freedom from a boss so I started my own business. Now I need freedom from my business because it’s running my life.” Sound like you?

Your Ad — Who Cares?

Junk mail. We all get it. And it goes straight to the trash can. How do you make sure your marketing piece doesn’t end up in the round file?

Eight No Cost Ways to Market Your Business

Are you trying to promote your business with a tiny marketing budget? Opportunities are plentiful for low or no cost marketing. Here are a few that won’t cost you a cent.

Three Business Lessons From The US Postal Service

There was a buzz in the air recently about the US Postal Service. Seems as though they were running into a budget deficit in the billions.

Better When THEY Tell Them : Testimonials

You know that word of mouth can grow your business. You hear your customers say nice things about your company all the time. So why don’t they tell people? And, why don’t they write it down? Because you don’t ask.

How To Make Sure Your Customers Still Trust You

The stock market is still on a wild roller coaster ride. Trust in business is at an all time low. Do your customers still trust you? Here are seven ways to help you make sure.