Quantcast
58
Posts
257
Comments

About Dave Davies

Dave Davies is the CEO of Beanstalk Search Engine Optimization, Inc. Beanstalk's SEO services include full-services SEO packages, consulting, training, copywriting and link building. Dave has been involved in SEO since 2001, co-authored SitePoint's SEM Kit, has spoken at SES and SMX events and hosts a weekly radio show on WebmasterRadio.fm.
Making The Most Of The Holidays
· 1

The holidays are fast approaching and with them the short window of vast opportunity for many online retailers. As an SEO we get inundated with panicked requests for rankings before the holidays. Of course that’s not going to happen at this point (at least – I wouldn’t start organic SEO campaigns now for the holiday season) so what can you do to make the most of what you’ve got this holiday season? Improve your conversions.

Google Instant And SEO
· 7

From the moment Google Instant was announced back on September 8 there have been forum chats, blog posts, articles and podcasts discussing the ramification of this new technology. Some have called it the “Death of SEO” which others (myself included) have proclaimed this a step forward and an opportunity for SEO’s, not a threat. And then of course there’s those who don’t even know there’s been a change at all, let’s call them “the vast majority”.

Competition Analysis Basics for SEO
· 2

In my last article titled, “Keyword Research Basics for SEO” I discussed keyword research and the basics of keyword selection. Of course – you can’t solidify your targets until you understand what you’re up against. All the keyword research in the world won’t help you rank for the keyword phrase “windows” in 6 months with a brand new site.

Keyword Research Basics For SEO
· 9

I’ve said it before and I’ll say it again … there is no more important step in the SEO process than keyword research. One could make a compelling argument for link building or for architecture or for copywriting but at the end of the day – ranking highly for keywords that either don’t convert or which you close up shop waiting to rank for isn’t going to help too terribly much so in my opinion – I’d put keyword research higher in importance.

Longtail SEO For Ecommerce
· 15

The significance of longtail keywords can be exemplified by thinking about the following two people:

 

The SEO’s Toolkit Part Three of Three: Resources
· 9

Welcome to part three of this three part series on SEO tools and resources. In the last two articles we discussed the variety of Firefox extensions used for SEO as well as an assortment of other free or affordable SEO tools. In this article we’ll discuss some of the resources you’ll want to access on a regular basis to keep up to date and informed on the goings-on in the search engine and SEO realm.

 

The SEO’s Toolkit Part Two of Three: Tools
· 3

Welcome to part two of this three part series on SEO tools and resources. In the last article we discussed the variety of Firefox extensions used for SEO. In this article we’ll discuss some of the free and affordable tools you can use to better your organic optimization efforts. To make sure that when I say affordable I mean for virtually everyone I’m going to set the bar at $100/yr or ownership. Admittedly, we use tools that cost more than this but many of those tools will be out of some people’s price range.

 

The SEO’s Toolkit Part One of Three: Firefox
· 4

Every SEO uses different tools and resources. Some tools are paid, some are free and some are internally developed tools that we use for ourselves and our clients – but we all use them. Very often I get asked what tools people should use if they’re looking to optimize their own sites and what resources they should use to keep up with the latest going’s on. While telling people how to optimize their own sites and what the tools we use isn’t generally the best of business practices – I just can’t help myself.

What To Do When Your Site Drops
· 23

It’s happened to all of us. You wake up one morning feeling like a million bucks, you stretch and if you’re like me, you notice the eye-rolling as once again your significant other catches you with a toothbrush dangling from your mouth and a laptop or iPhone in front of you while you check rankings and emails. And then it happens – you start your browser with a search phrase already set to display and you notice that your site no longer holds it’s previous position and the move is not in the right direction.

Link Building With Articles
· 21

There are many different ways that a link can be built. One that is often overlooked but which can have huge rewards is writing and submitting articles. The reason article writing and submission is arguably one of the best of the link building methods is that it not only functions as a link building exercise but also a traffic source. Honestly, can you think of a better use of your online marketing time than a tactic that provides for traffic and which can help improve your search engine visibility? Neither can I.

Making Your Internet Business Eco-Friendly
· 1

The growth of the Internet world as a means for producing revenue and gainful employment has provided those in it a unique opportunity. Rare is it to find an industry where one can produce little in the way of non-recycleable garbage and can easily and painlessly offset the negative impact they have on the world. Can those involved with the oil industry claim to be eco-friendly?

Savvy Competitor Analysis and Keyword Research Your Competitors Arent Doing
· 4

First, let’s tackle competitive analysis. As an entrepreneur, you’re no doubt familiar with some of the conventional wisdom about how to handle competitors. Do your research. Check public records and disclosures about big name firms in your industry. Assess your goals, branding plans, and future efforts in the context of the presumptive goals of your industry rivals. Understand why customers choose competitors over your firm — both why they like your rivals and why they refuse to work with you.

SEO’s Are Not Rock Stars!

 For some time now I’ve bitten my tongue on an issue that’s driven me nuts for some time – the ego involved in the SEO industry. I have WAY too often heard some of the more noted SEO’s referred to as "rock stars".

What In The World Is Net Neutrality?
· 6

I had the great pleasure and privilege of speaking at Search Engine Strategies 2008 in San Jose. The topic? Net neutrality. This is the point where your eyes glaze over and the inevitable question, “What is net neutrality?” comes forth. And that’s the point of this article.

>1 Is The Lonliest Number
· 5

A lot of my recent speaking engagements at both Search Engine Strategies and SMX have been geared towards running an SEO company, dealing with a changing economic landscape and similar issues. 

It is with this in mind that I got thinking about what separates one company from another.  There are many great SEO and SEM firms out there, I like to think that Beanstalk is among them but there are also a number of poor ones.  What separates the two and why will some succeed and others fail?

A Beginners Guide To Link Building
· 30

Link building is an essential ingredient in ranking your website highly on the major search engines. 

SEO Step Eight Of Ten: Statistics Analysis
· 15

Welcome to step eight in this ten part SEO series. The ten parts of the SEO process we will be covering are:

SEO Step Seven Of Ten: PPC
· 11

Welcome to step seven in this ten part SEO series. The ten parts of the SEO process we will be covering are:

Save The Internet

The fine folks over at SaveTheInternet.com are at it again.

Thanks to Rep. Ed Markey the Net Neutrality issue is back on the table.

Starting An SEO Company
· 1

Starting an SEO company (correctly) is a lot harder than you might first think.  Let’s assume for a moment that you’re at the stage where you’re launching the company, whether that means you’ll be starting a full-scale SEO company or going it alone is up to you. 

SEO Step One Of Ten: Keyword Research
· 49

Back in October 2004 I launched a series of articles outlining the ten crucial steps to a well optimized website. The steps were:

Google Slides a Bit in December

ComScore today released their numbers for December 2007 and Google took a bit of a slide. Here’s what happened in December:

Danny Apologizes to Wired and SEO Community
· 1

Danny Sullivan (a.k.a. The Godfather to those of us in the SEO realm) messed up, kind of.

In a post he OK’s for the Search Engine Land a couple days ago titled, "Get A Free Link From Wired" they basically outline how to get yourself a free link on the wired.com site. I especially love the "don’t be too evil" note which implies that some amount of evil is OK.

Picking An SEO-friendly Web Designer
· 30

As an SEO we get two kinds of sites; those that were designed in the past and where the designer is no longer involved, and the sites where the design is either ongoing or we are working with the web designers from the start.  Both of these have their pros and cons as an SEO but there is a clear advantage of one over the other for the client.