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About Chris Crum

Chris Crum has been a part of the WebProNews team and the iEntry Network of B2B Publications since 2003. Follow Chris on Twitter, on StumbleUpon, on Pinterest and/or on Google: +Chris Crum.
Pinterest App Pins Let iOS Users Install Apps Pinterest App Pins Let iOS Users Install Apps

Pinterest announced the launch of new App Pins, a new type of Rich Pin for iOS apps, which lets users actually install apps directly from Pinterest. A spokesperson for the company tells WebProNews, “App Pins are the first truly actionable …

CEO Of StumbleUpon’s 5by Talks Business Accounts, Coming Features & More CEO Of StumbleUpon’s 5by Talks Business Accounts, Coming Features & More

Video discovery app 5by, acquired by StumbleUpon in 2013, has seen “tremendous growth” thanks to Google’s Chromecast streaming device, and has businesses on its mind as it continues to grow. It’s also about to get an update with some new …

Facebook Gives Advertisers Relevance Scores For Their Ads Facebook Gives Advertisers Relevance Scores For Their Ads

Facebook announced that it will start showing relevance scores as a visible metric in its ads reporting tools. The social network has always used the metric to deliver ads to users, but it hasn’t made the scores visible to the …

What Google’s Twitter Deal Means For You What Google’s Twitter Deal Means For You

News came out last week that Google and Twitter have struck a new deal to put real-time tweets back into Google’s search index. The companies aren’t providing much in the way of details about the deal at this point, and …

Study: Email Fatigue Not An Issue In Q4 Study: Email Fatigue Not An Issue In Q4

Return Path has a new study out looking at consumer email behavior in Q4 2014. Its main finding is that instead of experiencing “email fatigue” during the holiday season, consumers welcomed more messages from retailers. This “contradicts common theories about …

Here’s What Netflix’s New Official Instagrammers Are Doing Here’s What Netflix’s New Official Instagrammers Are Doing

Back in September, Netflix announced that it was looking for “Grammasters” to become its official Instagrammers to travel around and shoot famous TV and movie locations for the official Netflix Instagram account. Wanted: #Grammasters: Become Netflix’s official Instagrammer & shoot …

Amazon Launches Self-Serve Giveaway Promotion Tool Amazon Launches Self-Serve Giveaway Promotion Tool

Amazon just launched a new tool for hosting giveaways. It can be used by pretty much anyone, including brands, bloggers, authors, artists, non-profits, etc. This pretty much sums it up: “The idea of running giveaway promotions is easy. They are …

Facebook Groups Get Buy/Sell Features Facebook Groups Get Buy/Sell Features

Back in December, Facebook was spotted testing a new “sell something” feature in Groups. This appeared as an option alongside “Write Post” and “Ask a Question” when you went to post in a Facebook group. While it looks a little …

Ogilvy & Mather Social Media Director On Overcoming Organic Reach Decline With Smart Data Ogilvy & Mather Social Media Director On Overcoming Organic Reach Decline With Smart Data

Overcoming a decline in Facebook Page post reach is something businesses of all sizes have been grappling with over the past year. James Whatley, the social media director at Ogilvy & Mather Advertising, London, recently wrote a blog post called …

Google Starts Returning Quick Medical Facts Google Starts Returning Quick Medical Facts

Google is about to start displaying more medical information in its Knowledge Graph, enabling users to quickly search and retrieve important health info without necessarily having to click through to other sites. The company says it has been working with …

Yelp Buys Eat24 For $134 Million Yelp Buys Eat24 For $134 Million

Yelp just announced that it has acquired Eat24, the web and app-based online food ordering service that made headlines last year when it “broke up” with Facebook. The deal is valued at $134 million, consisting of stock and cash. The …

Site Takes Google Pounding, Reduces Staff Site Takes Google Pounding, Reduces Staff

Google updates can have devastating effects on websites that depend on traffic from the search engine to thrive. It’s become clear over the years that it’s not wise to depend on Google or any other one source of traffic, because …

Google Launches Upgraded URLs For AdWords Ads Google Launches Upgraded URLs For AdWords Ads

Google announced the launch of new “Upgraded URLs” for AdWords Ads, which enable advertisers to spend less time managing tracking updates while reducing crawl and load times for their websites. They also come with new ValueTrack parameters, which provide new …

Auction Insights Launched For Bing Ads In All Markets Auction Insights Launched For Bing Ads In All Markets

Microsoft announced Auction Insights for the Bing Ads web user interface back in November. At the time, it was a U.S. only release. On Monday, the company announced that the feature is being expanded to all Bing Ads markets. The …

Should Europe’s Search Law Apply To The World? Should Europe’s Search Law Apply To The World?

Late last year, EU regulators in Brussels said they wanted the controversial “Right to be Forgotten” ruling applied to search results on a global basis rather than just in its own jurisdiction as it stands today. In other words, if …

Netflix Releases Latest ISP Speed Rankings Netflix Releases Latest ISP Speed Rankings

Netflix just released its monthly update on Internet service provider speed data, ranking the top ISPs in terms of speed for its streaming service. The previous list looking at December data showed Netflix’s heaviest viewing month, with December 28 being …

Chromecast Users Get $6 In Google Play Credit Chromecast Users Get $6 In Google Play Credit

It’s never been a better time to own a Chromecast, Google’s $35 streaming device. Not only does the functionality of the device continue to improve thanks to updates from Google as well as increased support by third-party apps, but Google …

Google ‘Update’ Impacts E-Commerce Sites Google ‘Update’ Impacts E-Commerce Sites

Google makes adjustments to its search algorithms every day, but sometime last week, it made one that was bigger than the average tweak, and a lot of webmasters took notice. The comments about ranking changes poured into the search forums …

Yahoo Research Looks At Mobile App Use During Super Bowl Yahoo Research Looks At Mobile App Use During Super Bowl

Yahoo’s Flurry released some interesting findings about app usage during the Super Bowl. There was a whole lot of messaging going on. “Super Bowl XLIX had some majorly buzzy moments – from a throwback performance from Missy Elliott to a …

Better Call Saul: Netflix Gets Viewers Ready With Saul-Based Breaking Bad Playlist Better Call Saul: Netflix Gets Viewers Ready With Saul-Based Breaking Bad Playlist

The much anticipated Breaking Bad spinoff Better Call Saul debuts on AMC on Sunday, and Netflix, which owns the streaming rights abroad, is getting viewers ready with a playlist of Breaking Bad episodes. “We’re remembering the best moments of our …

Here’s What’s Coming To Netflix In The Next Week Here’s What’s Coming To Netflix In The Next Week

As you know, content comes and goes on Netflix. Each week, we’re bringing you a list of titles that you’ll be able to stream in the U.S. in the coming days. As always, dates are subject to change. I can’t …

Yelp Is Beefing Up Its Sales Staff Yelp Is Beefing Up Its Sales Staff

Yelp released its earnings report for the fourth quarter and full year 2014 on Thursday, and as previously reported, the company grew its local advertising accounts by 48% over the course of 2014. Yelp execs discussed the progress of its …

Twitter Talks Google Deal, Says User Growth Trend Already Turned Around This Year Twitter Talks Google Deal, Says User Growth Trend Already Turned Around This Year

Twitter reported its Q4 and fiscal year 2014 financial results on Thursday, with 97% year-over-year revenue growth for the quarter at $479 million. Ad revenue per thousand timeline views reached $2.37 in the quarter, which was up 60% year-over-year. The …

Yelp Grew Local Advertising Accounts 48% Over 2014 Yelp Grew Local Advertising Accounts 48% Over 2014

Yelp just released its earnings report for the fourth quarter and full year 2014. Net revenue for the quarter grew 56% year-over-year as the company grew local advertising accounts by 48% to approximately 84,000. To be clear, Yelp considers local …