Author Archive for: ‘Chris Crum’

Etsy Adds Express Checkout to iOS App

Etsy Adds Express Checkout to iOS App

Etsy announced that it’s rolling out Express Checkout with Apple Pay on in its iOS app. This lets buyers skip the shopping cart and check out in two steps. The feature became available for signed-in US users on desktop and mobile web last year, but the Apple Pay integration with the app is brand new. “Our strategic priorities include making …

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Twitter On How To Monetize Your Mobile App

Twitter On How To Monetize Your Mobile App

Last month, Twitter announced the launch of a new “playbook” for app developers. It includes what Twitter describes as a series of how-to guides that walk developers through the process of building an app. A spokesperson for the company tells WebProNews, “We know firsthand that it’s hard to build successful iOS and Android apps. We’ve built quite a few and …

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LinkedIn Ends Network Display, Lead Accelerator

LinkedIn Ends Network Display, Lead Accelerator

A year ago, LinkedIn announced the launch of the LinkedIn Lead Accelerator as well as LinkedIn Network Display, which extended the company’s ad platform to “thousands” of publisher sites. On Thursday, LinkedIn released its earnings report, and buried in that was an announcement that it is shutting down both Lead Accelerator and Network Display. “Our strategy in acquiring Bizo was …

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Facebook Video Trends To Consider

Facebook Video Trends To Consider

In a recent article, we talked about the growing importance for marketers to have a Facebook video strategy. A couple of new reports further emphasize that importance. Do you have a Facebook video plan? What do you see some doing wrong with their Facebook videos? Discuss. SocialBakers released some research looking at three trends that dominated social video in 2015. …

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Study Finds Businesses Are Still Pretty Bad At This

Study Finds Businesses Are Still Pretty Bad At This

Brands are getting more messages on social media than ever, but they aren’t getting much better at responding to them. This was a consistent narrative in the online business world last year, and in Q1 2016, it doesn’t look like much is changing. What can businesses do to be better at responding to messages on social media? Discuss. Last summer, …

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Amazon Echo Gets Uber Integration

Amazon Echo Gets Uber Integration

As Amazon prepares to put its Echo device in front of America’s collective face, it appears to be getting some more bells and whistles that will make it appealing to more people. Amazon has already teased a Super Bowl ad for the device, which features Dan Marino and Baldwin with the hashtag #BaldwinBowl. This week, we learned that Echo is …

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Amazon Gives Amazon Register Customers Square Readers

Amazon Gives Amazon Register Customers Square Readers

Amazon announced last fall that it was shutting down Amazon Local, its daily deals service, as well as Amazon Register, its Square competitor. Amazon Register had only been around a little more than a year before Amazon decided to pull the plug on it. Like Square, it enabled local businesses to accept credit and debit cards from a smartphone or …

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Here’s What’s About to Hit Netflix

As you know, content comes and goes on Netflix. Each week, we’re bringing you a list of titles that you’ll be able to stream in the U.S. in the coming days. As always, dates are subject to change. We don’t have a very big list for you this week, but hey, they can’t all be. Available on 2/5: Care Bears …

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Facebook Shares New Research On Shopping Habits

Facebook Shares New Research On Shopping Habits

Facebook Insights (FBIQ) is sharing new research on what drives shoppers to use their mobile devices and the barriers they face. It found that 56% of omni-channel shoppers said that they made a purchase on a mobile device because they were already using it. 55% said it’s because they can do it anywhere, anytime. 60% say they’ll start purchasing or …

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LinkedIn Earnings Out, Revenue up 34%

LinkedIn Earnings Out, Revenue up 34%

LinkedIn reported its financials for Q4 and full-year 2015 with revenue up 34% year-over-year at $862 million for the quarter. Earnings per share for the quarter were $0.94, which was better than Wall Street expectations. Still, stock is plummeting after worse than expected Q1 projections like $820 million projected for Q1 revenue. The reported 414 million members (up 19%). Here’s …

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Twitter Gives Some Users New GIF Feature

Twitter Gives Some Users New GIF Feature

Twitter appears to be testing a new feature in its mobile apps (at least on Android) that gives users a way to quickly access GIFs to share with their followers. Some are seeing a GIF icon appear between the camera and poll icons when they go to compose a tweet. If people aren't seeing it yet twttr is testing way …

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Facebook Tests New Translation Feature For Pages

Facebook Tests New Translation Feature For Pages

Facebook is reportedly testing a new feature that could help Pages get messages read (and engaged with) by more people. According to TheNextWeb, the feature lets Page managers write multiple versions of a post in different languages. Facebook will then display the most relevant version to users based on their own settings. Page admins can even add a new language …

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Bing Mobile Apps Get Some Updates

Bing Mobile Apps Get Some Updates

Microsoft announced some updates to its Android and iPhone apps. While they company describes both updates as major, this is especially the case for Android. There’s a new mobile search experience on Google’s operating system. “The Bing App on Android brings together the information you need, connected to the apps you trust – all to help you “find” and “do” …

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Yelp Puts ‘Extortion Conspiracy Theory’ Back Into Spotlight

Yelp Puts ‘Extortion Conspiracy Theory’ Back Into Spotlight

Well, the Yelp “extortion” (or lack thereof) narrative is back in the news. For years, the company has been accused by business owners of burying positive reviews when the owners decline to pay for advertising on Yelp. Yelp has always strongly denied such things, pointing to failed lawsuits, studies, etc., but the stories and accusations have never gone away. Do …

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Amazon Echo Gets More Appealing With Spotify Support

Amazon Echo Gets More Appealing With Spotify Support

Amazon announced that Spotify Premium subscribers in the U.S. can now listen to music on Amazon Echo, operating it by voice commands. “Additionally, customers can seamlessly switch between playing music on their phone to playing on Echo with Spotify Connect meaning users can listen to music on their headphones and upon walking in the door have Alexa rock the tunes …

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Google Announces JSON-LD Support For Reviews and Products Structured Data Markup

Google Announces JSON-LD Support For Reviews and Products Structured Data Markup

Google announced JSON-LD support for Reviews and Products structured data markup. Webmaster trends analyst John Mueller wrote in a Google+ post (via Search Engine Roundtable) that along with the launch of support for JSON-LD for Reviews and Products structured data markup, they’ve also “cleaned up” some of their application logic. “For example, requirements for explicit reviewed item and correct property …

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Google Takes Fiber To Public Housing

Google Takes Fiber To Public Housing

Google announced that it will bring gigabit Internet service to residents in all public housing properties that it connects with Google Fiber. This is launching with the Housing Authority of Kansas City at West Bluff. This is the first property to get gigabit Internet as a part of the program and wires 100 homes with Fiber. Families that live there …

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Instagram Launches 60-Second Video Ads

Instagram Launches 60-Second Video Ads

Instagram has begun rolling out sixty-second video ads to marketers. “We recognize that advertisers have a variety of creative resources and want to bring more choice to help them reach their business goals,” a spokesperson for the company tells us in an email. “Instagram allows brands to amplify campaigns and build anticipation heading into key moments in time, such as …

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Google’s Search Leader Amit Singhal Is Moving On

Google’s Search Leader Amit Singhal Is Moving On

Matt Cutts, who to many webmasters and online marketers, was basically the face of Google Search for many years, stepped away in 2014. Now, Amit Singhal, who has led the company’s search efforts, is moving on. Singhal announced the news in a letter on Google+ today, saying that after fifteen years with the company, he wants to spend more time …

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Facebook And Instagram Now Support Longer Reach and Frequency Campaigns

Facebook And Instagram Now Support Longer Reach and Frequency Campaigns

Facebook announced that marketers can now book reach and frequency campaigns up to 90 days in length on both Facebook and Instagram. The feature allows marketers to run de-duped campaigns over a longer period of time. The feature comes as the result of feedback, so this was presumably a popular request. Facebook says on its Marketing Partners website (h/t: AdWeek), …

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New Square Reader Hits Apple Stores

New Square Reader Hits Apple Stores

Square just announced that its new card reader is available for $49 online and at Apple retail locations in the U.S. The reader accepts chip cards and contactless payments like Apple Pay. “Local businesses across the country are already using Square’s newest reader and have the same advanced payment technology in their own stores that the big chains have,” a …

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Amazon Fire TV Gets Major Software Update

Amazon Fire TV Gets Major Software Update

Starting today and over the coming weeks, Amazon will be rolling out a free over-the-air software update to Fire TV customers. It includes Alexa support for first-generation Fire TV and Fire TV Stick devices. It also includes improvements to Amazon’s Video add-on subscription service, including an easier way for users to sign-up, discover, and access your Amazon Video add-on subscriptions. …

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Microsoft Grabs SwiftKey To Boost its Productivity ‘Re-Invention’ Efforts

Microsoft Grabs SwiftKey To Boost its Productivity ‘Re-Invention’ Efforts

Microsoft announced that it has entered into an agreement to acquire software keyboard company SwiftKey. “In this cloud-first, mobile-first world, SwiftKey’s technology aligns with our vision for more personal computing experiences that anticipate our needs versus responding to our commands, and directly supports our ambition to reinvent productivity by leveraging the intelligent cloud,” says Harry Shum, Executive Vice President, Technology …

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Yahoo Reports Earnings, Will Reduce Staff by 15%

Yahoo Reports Earnings, Will Reduce Staff by 15%

Yahoo just announced its Q4 and year-end 2015 financials and provided an update on the company’s business strategy going forward. It also it will reduce its workforce by 15% and exit five of its offices ( Dubai, Mexico City, Buenos Aires, Madrid, and Milan). By the end of the year, the company expects to have about 9,000 employees and fewer …

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Microsoft Activates Yammer For Office 365

Microsoft Activates Yammer For Office 365

Microsoft is activating Yammer for all eligible Office 365 tenants without admins having to take additional action. Customers can simply get the full benefits of Yammer with Office 365. “With this groundwork laid, we’re poised to provide a new set of high-value user and admin scenarios. Every Office 365 user with a Yammer license will be able to easily access …

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Facebook F8 2016 Conference Is Open For Registration

Facebook F8 2016 Conference Is Open For Registration

Facebook just announced that registration is now open for F8 2016. IT takes place in San Francisco on April 12 & 13. F8 2016 – Registration is Now Open! Come meet with other developers and innovators who are excited about connecting the world! We're hosting F8, our global developer conference on April 12 + 13, in San Francisco, California. Posted …

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Twitter Rolls Out New Home Timeline On Mobile Web

Twitter Rolls Out New Home Timeline On Mobile Web

Twitter announced that it is rolling out a new home timeline to people in 23 countries when they go to Twitter.com from their mobile devices. These countries include: Argentina, Australia, Brazil, Canada, Colombia, France, Germany, Japan, Kenya, India, Indonesia, Italy, Mexico, Netherlands, Nigeria, Portugal, Saudi Arabia, South Korea, Spain, South Africa, Taiwan, the UK and the US. As product manager …

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Shopify Makes All Stores Use SSL Encryption

Shopify Makes All Stores Use SSL Encryption

Shopify announced on Tuesday that it is now ensuring that all pages on all of its over 200,000 online stores can be accessed using SSL encryption. The company says that this will make sure that no data can be intercepted and that it will help merchants build trust. “To make this possible, we’ve issued and set up SSL certificates for …

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DoubleClick Gives Brands New App Install Features

DoubleClick Gives Brands New App Install Features

Google announced some new features for its DoubleClick Digital Marketing solutions to help marketers build app install campaigns for branded apps. For starters, if your app is in the Google Play Store, you can now automatically track installs of the app as conversions in DoubleClick without making any changes to code. “If your app is in the Apple App Store …

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Kickstarter Launches ‘Projects We Love’ Badge

Kickstarter Launches ‘Projects We Love’ Badge

There are a ton of projects launched on Kickstarter all the time, and now, the crowdfunding platform has a new way to highlight stand-out projects. On Tuesday, Kickstarter announced the “Projects We Love” badge, which it considers a simple way to feature projects that “go the extra mile”. For example, take this campaign for the release of the already-completed film …

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