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About Chris Crum

Chris Crum has been a part of the WebProNews team and the iEntry Network of B2B Publications since 2003. Follow Chris on Twitter, on StumbleUpon, on Pinterest and/or on Google: +Chris Crum.
Google Showcases Government, Nonprofit & Business Maps With New Gallery Google Showcases Government, Nonprofit & Business Maps With New Gallery

Google has launched a new Google Maps Gallery aimed at making mapping data from governments, nonprofits and businesses more accessible to the public. Organizations can share and publish their maps online via Google Maps Engine, and have them appear in …

Google Partners With Boost Media For DoubleClick Search Google Partners With Boost Media For DoubleClick Search

Google announced on Thursday that it has partnered with Boost Media to bring the latter’s ad creative optimization solution to DoubleClick Search. Google says the partnership will allow advertisers to benefit from increased ROI with “proven” optimization agorithms, as well …

Google Answers Questions About Analytics For AdSense Google Answers Questions About Analytics For AdSense

Google has put out a new video answering some frequently asked questions from AdSense publishers about Google Analytics. Topics include integration of AdSense with Analytics, optimization, user experience, and revenue. It also includes a demo. “If you’re interested in getting …

Facebook Restructures Ad Campaigns Facebook Restructures Ad Campaigns

Facebook is introducing a new campaign structure, which it says will make it easier for advertisers to organize, optimize and measure their ads. The changes are aimed at advertisers of all sizes. Facebook is taking the process from a two-level …

John Steinbeck’s 112th Birthday Celebrated With Google Doodle John Steinbeck’s 112th Birthday Celebrated With Google Doodle

Google is celebrating the works of author John Steinbeck with a doodle today, which would have been his 112th birthday. He died in 1968 at the age of 66 from heart disease and congestive heart failure. Steinbeck is one of …

Google Analytics Gets New AdWords Reports For Download Campaigns Google Analytics Gets New AdWords Reports For Download Campaigns

Google announced today that it has added more integration between AdWords and Google Analytics for Mobile Apps. You can link your accounts and enable auto-tagging, and start getting a new set of reports on day parts, destination URLs, and keyword …

Google Enters Ad Partnership With Time Inc. Google Enters Ad Partnership With Time Inc.

Google has partnered with Time Inc. to launch the Time Inc. Global Exchange, a new ad exchange giving marketers programmatic access to Time’s properties around the world, which reach 116 million consumers. It will be powered by the DoubleClick Ad …

Google: You Don’t Have To Dumb Your Content Down ‘That Much’ Google: You Don’t Have To Dumb Your Content Down ‘That Much’

Google’s Matt Cutts answers an interesting question in a new “Webmaster Help” video: “Should I write content that is easier to read or more scientific? Will I rank better if I write for 6th graders?” Do you think Google should …

Square Acquires Appointment-Booking Software Maker BookFresh Square Acquires Appointment-Booking Software Maker BookFresh

Square announced on Wednesday that it has acquired BookFresh, makers of appointment booking software. “Sellers use Square for far more than accepting payments: They manage their point of sale with Square Register, run loyalty programs and promotions for customers, and …

Square Pickup Lets You Place Orders With Square-Using Restaurants Square Pickup Lets You Place Orders With Square-Using Restaurants

Square is testing a new app called Square Pickup, available by invitation only. The app reportedly lets users order food from restaurants who use Square, and is testing with “several San Francisco restaurants”. Presumably it would be used with non-restaurant …

Netflix’s Marvel Shows To Film In NYC Netflix’s Marvel Shows To Film In NYC

Netflix, The Walt Disney Company, Marvel and NY Governor Andrew Cuomo announced on Wednesday that Netflix’s upcoming live-action Marvel shows will be filmed in New York, beginning this summer. The projects are expected to create at least three thousand jobs …

David Fincher Reportedly In Talks To Direct Steve Jobs Movie [Updated] David Fincher Reportedly In Talks To Direct Steve Jobs Movie [Updated]

Update: The Hollywood Reporter now says Fincher is off the project. The writer/director team behind Mark Zuckerberg movie The Social Network might just be teaming up again for the next Steve Jobs movie. Writer Aaron Sorkin has been attached to …

Demand Media Earnings Continue To Suffer Google’s Wrath Demand Media Earnings Continue To Suffer Google’s Wrath

Demand Media reported its financial results for Q4 and fiscal 2013 on Tuesday. The company continues to suffer at the hands of Google algorithm changes (it just so happens that this week marks the three-year anniversary of the Panda update). …

You Can Now Vote For American Idol Directly From Google Search Results You Can Now Vote For American Idol Directly From Google Search Results

Google announced on Wednesday that American Idol fans can now vote for their favorite performers directly from its search results. The company announced a partnership with Fox, which makes Google an official voting platform for the show. Users can search …

Google And Yandex Partner Up On Display Ads Google And Yandex Partner Up On Display Ads

Yandex, Russia’s leading search engine company, announced that it has struck an advertising partnership with Google, which will see Google’s DoubleClick Bid Manger connect to Yandex’s own real-time bidding system. Yandex’s demand-side platform AWAPS will join Google’s DoubleClick AdExcahnge. The …

Google AdWords Adds ‘Flexible Conversion Counting’ Google AdWords Adds ‘Flexible Conversion Counting’

Google announced a new AdWords feature called flexible conversion counting, which is described as an improved way for advertisers to count conversions that “really matter”. Google says that the feature enables businesses to better measure the value of each click …

Report: Square Tests Giving Merchants Money, May Delay IPO Report: Square Tests Giving Merchants Money, May Delay IPO

According to a report from The Information, Square is testing giving merchants “thousands of dollars” in capital “to help them grow,” and is “considering raising another round of funding” that would delay an IPO. The company is also looking to …

Yelp CEO Pens Letter To Jan Brewer Urging Veto Of SB 1062 Yelp CEO Pens Letter To Jan Brewer Urging Veto Of SB 1062

Yelp CEO Jeremy Stoppelman has written an open letter to Arizona Governor Jan Brewer, which was just posted to the company’s blog. Stoppelman urges Brewer to veto SB 1062, the controversial bill that would allow businesses in the state to …

Google Street View Gets More Imagery From Under The Sea Google Street View Gets More Imagery From Under The Sea

Back in 2012, Google teamed up with The Catlin Seaview Survey to add underwater imagery from the world’s oceans to Street View. Google just announced that it has new imagery from the partnership up, including from Isla Mujeres and Cancun. …

Facebook Gives Users More From Pages They Haven’t Liked Facebook Gives Users More From Pages They Haven’t Liked

Facebook announced a new News Feed feature on Tuesday, which will show users more updates from Pages they don’t follow. This comes at a time when Facebook is already showing users less from the pages they’ve actually gone out of …

Netflix Employee Talks DVD Germs Netflix Employee Talks DVD Germs

You may not hear as much about Netflix’s DVD business as you used to since streaming has taken over in recent years, but plenty of enveloped discs still circulate around the country on a day-to-day basis. Last month, the company …

Netflix Acquires Another Oscar-Nominated Film: ‘The Lady In Number 6′ Netflix Acquires Another Oscar-Nominated Film: ‘The Lady In Number 6′

Netflix has reportedly acquired its second Oscar-nominated documentary with short The Lady in Number 6: Music Saved My Life. The film is nominated for the Documentary Short Subject category, and is up against CaveDigger, Facing Fear, Karama Has No Walls, …

LinkedIn Infographic Looks At How Small Businesses Are Using Social Media LinkedIn Infographic Looks At How Small Businesses Are Using Social Media

LinkedIn recently put out a report based on a survey of small business owners, looking at how they use social media, and how it drives growth for SMBs. Now, the company has put together an infographic sharing some more findings. …

Twitter Launches Promoted Accounts In Search Twitter Launches Promoted Accounts In Search

Twitter announced the addition of a new format to its ad platform – Promoted Accounts in Search. Twitter will show these to users in search results along with recommendations of people to follow. Twitter says it automatically selects relevant search …