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About Chris Crum

Chris Crum has been a part of the WebProNews team and the iEntry Network of B2B Publications since 2003. Follow Chris on Twitter, on StumbleUpon, on Pinterest and/or on Google: +Chris Crum.
Data Confirms Google Is Wiping Out A Whole Category Of Websites Data Confirms Google Is Wiping Out A Whole Category Of Websites

Last month, we reported that Google may have just killed a whole category of websites – lyrics sites. New data shows that search visibility for some of these sites has indeed drastically declined. While it’s interesting enough for this particular …

Twitter’s Latest Acquisition Could Help Advertisers Twitter’s Latest Acquisition Could Help Advertisers

Twitter announced that it has reached an agreement to acquire Bangalore-based ZipDial in an effort to make Twitter more accessible around the world. The company says the deal “significantly” increases its investment in India where Twitter is already seeing great …

Yelp Gets A Lot Of Critical Data On Restaurants Yelp Gets A Lot Of Critical Data On Restaurants

This was announced last week, but it kind of flew under the radar. Yelp has formed an open data partnership with Socrata to distribute restaurant inspection information. The companies are calling it a strategic partnership aimed at helping improve public …

Email Marketing Considerations For Google Inbox Email Marketing Considerations For Google Inbox

Last fall, Google launched Inbox by Google, a new email app, which it hopes will one day replace Gmail as the email experience people like to use. Right now, it’s still only available by invitation, but eventually it’s going to …

Google Glass: If You Want One, You Better Get It Now Google Glass: If You Want One, You Better Get It Now

As has been widely reported, Google Glass, at least in its current form, is going away. Google says it will continue to develop the technology, and we might see a different version somewhere down the line, but the Glass Explorer …

Get Ready For Google’s New Mobile Ranking Signal Get Ready For Google’s New Mobile Ranking Signal

Throughout the course of last year, Google made a bunch of moves showing that it was focusing on improving the mobile search experience for its users by way of getting websites (otherwise known as search results) to make themselves more …

Pinterest Gives Businesses Analytics Tips Pinterest Gives Businesses Analytics Tips

Last summer, Pinterest made its “new and improved” analytics offering generally available. The company described it as a “smarter tool to help businesses worldwide continue to improve how they work, with meaningful insights about what their customers are interested in.” …

Promoted Pins Are Really Good At Getting Clicks Promoted Pins Are Really Good At Getting Clicks

When 2015 started, Pinterest made reservation-based Promoted Pins available to all advertising partners. Early indication is that the ad format could be a major driver of revenue for the company. Pinterest first began testing Promoted Pins in the fall of …

Google Glass: Looking Back On 3 Years Of Ridicule Google Glass: Looking Back On 3 Years Of Ridicule

It was nearly three years ago that Google first unveiled its “crazy future glasses,” under the label Project Glass, which would go on to become known as simply “Google Glass”. Now, as you may have heard, Google is halting general …

Google Gives Webmasters New Structured Data Tool Google Gives Webmasters New Structured Data Tool

Google announced that it is giving webmasters a new structured data tool to help them author and publish markup on their websites. The new tool, it says, will better reflect Google’s interpretation of your content. The tool provides validation for …

Here’s What’s Coming To Netflix In The Next Week Here’s What’s Coming To Netflix In The Next Week

As you know, content comes and goes on Netflix. Each week, we’re bringing you a list of titles that you’ll be able to stream in the U.S. in the coming days. As always, dates are subject to change. Earlier this …

Your Brand’s Social Profiles Can Now Appear In Google’s Knowledge Graph Your Brand’s Social Profiles Can Now Appear In Google’s Knowledge Graph

As some have noticed, Google has started displaying social media profiles in the Knowledge Graph area of search results pages for many brand searches. If you search for Wendy’s, for example, you can very clearly see links to their profiles …

Wow, There Are A Lot Of Services Using Yelp Data Wow, There Are A Lot Of Services Using Yelp Data

Yelp just announced a pretty significant milestone. It now has over 100,000 developers using its API to integrate its data into their products. Regardless of whether or not consumers actually turn to the Yelp app or Yelp.com to find business …

Google Wants Some Ideas For Webmaster Tools Again. Got Any? Google Wants Some Ideas For Webmaster Tools Again. Got Any?

Google is once again calling on webmasters for ideas on how to improve Google Search and Webmaster Tools. The company put out a brief Google+ update early this morning: What would you like to see from Google Websearch & Webmaster …

How Social Media Makes Email Marketing More Effective How Social Media Makes Email Marketing More Effective

A study from Nielsen once found that 92% of people trust word-of-mouth marketing. Most of the time this comes from social media, and marketers should consider harnessing that with their email campaigns to reach a broader audience. Do you incorporate …

Twitter’s Flock Developer Series & Hatch Contest: What You Need To Know Twitter’s Flock Developer Series & Hatch Contest: What You Need To Know

Twitter is wooing developers more than ever in 2015. It’s hard to believe, but the company only recently held its first-ever developer conference, Flight. The October event saw the unveiling of Twitter’s Fabric developer kits and Digits sign-in. There are …

What You Get With Google Domains (Now Open To All In The U.S.) What You Get With Google Domains (Now Open To All In The U.S.)

Back in June, Google launched Google Domains on an invitation-only basis, effectively making the search giant a domain registrar. Noting that 55% of small businesses still didn’t have a website, Google set out to make it easier for them to …

Getting Google Analytics Data Into Google Sheets Just Got A Lot Easier Getting Google Analytics Data Into Google Sheets Just Got A Lot Easier

About ten months ago, Google launched add-ons for Docs and Sheets, enabling users to get more functionality out of the products. Similar to how web browser extensions make browsers like Chrome more powerful, add-ons do the same for Google Docs …

A Bunch Of A&E Content (Including Wahlburgers) Just Hit Netflix A Bunch Of A&E Content (Including Wahlburgers) Just Hit Netflix

Netflix may be about to lose some BBC content, but it just added a bunch of A&E content. It’s not exactly apples to apples, but as always, Netflix loses some content and gains more. That’s the way it goes. Of …

Facebook Explains How Facebook At Work Works Facebook Explains How Facebook At Work Works

Back in November, we learned that Facebook was testing a new product called Facebook at Work – a version of Facebook for businesses. We also learned it would launch in January, and now, it has surfaced as an iOS app. …

Google Translate Just Became More Magical Google Translate Just Became More Magical

Google just launched a major update for Google Translate, which enables users to point their smartphone cameras at words (such as on signs), and have them instantly translated. Before, you could snap a picture, and Google would translate the words …

How Email Is Helping StumbleUpon Drive Engagement How Email Is Helping StumbleUpon Drive Engagement

Despite the fact that it continues to be a major source of traffic for many websites, StumbleUpon continues to fly somewhat under the radar for a lot of marketers. The company has recently adopted a more email-heavy approach to user …

Firefox 35 Features Improved Video Chat With Firefox Hello Firefox 35 Features Improved Video Chat With Firefox Hello

Mozilla just launched Firefox 35, which includes improvements to its video chat offering. Firefox Hello was first introduced in testing in October. New functionality has been added to make it available for primetime in Firefox 35. Mozila is dubbing it …

Email Subject Lines: Tips From The Pros Email Subject Lines: Tips From The Pros

Email open rates have been on the rise, and the most important factor in getting opens is using effective subject lines. The importance of crafting a good subject line really can’t be overstated. Just think about your own email habits. …