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About Bob Leduc

Bob Leduc spent 20 years helping businesses like yours find new customers and increase sales. He just released a New Edition of his manual, How To Build Your Small Business Fast With Simple Postcards and several other publications to help small businesses grow and prosper. Find out about his highly effective low-cost marketing methods at: http://BobLeduc.com or call: 702-658-1707 After 10 AM Pacific Time/Las Vegas, NV
3 Special Benefits Every Customer Wants From You

Every customer looks for 3 special benefits when they do business with you. They may not specifically ask for these benefits. But you’re losing sales if you don’t automatically provide all three.

How To Convert More Prospects Into Customers

An obvious way to increase sales is to attract more prospects to your business. But it’s easier and less expensive to increase sales by converting more of the prospects you’re already getting into customers.

Customers Buy When They Feel Good

Prospective customers will not buy unless they feel good about you, your company and your product or service. Here are 4 simple ways you can stimulate their good feelings …and motivate them to buy.

3 Simple Marketing Strategies

These 3 simple marketing strategies work for any business. You can implement them quickly and produce immediate results. They won’t cost you much money. And the sales growth they generate continues as long as you continue using them.

Overcome These 3 Buying Obstacles

Do you know how may sales you lose from customers who almost buy from you? Losing “almost customers” is a major source of lost income for most businesses. But few are aware of the problem and even fewer employ a strategy to prevent this unnecessary loss of income.

3 Buying Motivators To Increase Your Sales

Below are 3 powerful buying motivators you can use to increase your sales without increasing your expenses. They work for any business and apply to every marketing method including the Internet.

How To Create A Captivating Headline

You’re reading this article because the headline captured your attention. It sparked your desire to know more about creating headlines. That’s the mission of an effective headline. It captures the reader’s attention and provides a compelling reason to read whatever follows.

5 Successful Marketing Techniques

Here are 5 successful marketing techniques you can use to increase your sales. All of them are simple to use. And they’re effective for building any businesses.

How to Improve Your Sales Copy to Get More Sales

A few small changes in your sales copy can produce a big increase the number of sales you get from your web pages and sales letters. Here are 12 simple things you can do to improve the effectiveness of your sales copy — and increase your sales.

3 Key Marketing Strategies

Each of these 3 marketing strategies creates permanent growth for your business — and obstacles for your competition. You can use them repeatedly to add new layers of income to your business.

The Unexpected “Thank You”

I bought my first new car when I was 21 years old. It was a bright red convertible. Along with the joy of owning my dream car came the responsibility of paying for it. I remember how the feeling of “buyer’s remorse” plagued me for days after I drove the car off the dealer’s lot. (“Buyer’s remorse” is what we feel after making an impulsive decision …until we can justify our decision with logical reasons.)

Increase Your Sales With These 5 Buying Stimulators

Use these 5 powerful buying stimulators in your ads, web pages and other sales messages to get more sales. They produce immediate results without increasing your costs.

Increase Your Sales And Profits With A Powerful Offer

Did you ever buy something you didn’t really want because the bonus you received was worth the price you paid? I did it this week.

7 High-Powered Selling Tactics To Increase Your Sales

Here are 7 high-powered selling tactics many businesses overlook or ignore. How many do you use?

Neutralize Unspoken Objections to Increase Sales

You can increase your sales by neutralizing the unspoken objections your prospects may have to buying from you …BEFORE you ask them to buy. Neutralizing unspoken objections will increase the sales you get from your web pages, sales letters and personal presentations.

3 Easy Ways To Get More Sales

Most successful businesses use these 3 marketing tactics to maximize their sales results. But many businesses struggle to get enough sales because they don’t know about these tactics — or don’t use them. Are you one of them?

Create A Profitable Little Ad

A small ad can generate a greater return on your investment than any other type of advertising. You can also use it in a variety of media. For example, I often get profitable results from the same small ad in all of the following:

How to Create a High Impact Sales Letter — Fast!

A persuasive convincing sales letter is a valuable marketing tool. It’s also versatile. I regularly use the same text successfully in all the following formats:

Increase Sales During Holidays

Getting sales during the Holiday Season this year will be a challenge for many businesses. The usually free-spending holiday shoppers are likely to be more careful about what they buy and how much they spend. And business buyers will be more reluctant than usual to make financial commitments during the Holidays.

Grow Business In An Economic Slowdown

Bad economic news doesn’t have to be bad news for your small business. Your business can thrive and grow in a slowing economy if you make it recession-proof. Here are 3 things you can do immediately to start recession-proofing your business.

Get Business From Your ‘Natural Market’

I have a friend who is one of the top sales producers with a large life insurance company. Tony was born in Italy and grew up near Naples. He moved to the US about 15 years ago. He was immediately hired by his present company because he had prior experience selling insurance to US military personnel in Italy.

Increase Your Sales And Profits With Personalized Messages

I paid bills last night. After writing checks on the business account I noticed a little sticky note on the next check reminding me to get more checks printed.

Will Your Business Respond To Change?

Most new business owners expect to devote a lot of time and effort to getting their business established. Then, they plan to relax as the business “runs itself” and continues to grow. This was an achievable goal in the past. It isn’t today. Aggressive, innovative competitors and rapidly changing technology make it impossible to establish a system today that will automatically meet all future challenges.

4 Reasons People Don’t Buy

Sales are produced by people. It doesn’t matter if you’re selling lemonade to tourists or airplanes to governments. Even on the Internet, every sale is the result of a live person or group of people deciding to buy from you. Unfortunately, many decide NOT to buy from you.