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About Ann Marie Taepke

Super Bowl XLV Social Media Marketing
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Super Bowl XLV promised to be the ‘Social Bowl’ of advertising with commercials predicted to be more ingrained in social media than ever before.  Starting with early nods to Pepsi Max and Doritos whose Crash the Super Bowl contest put six ads, all created and voted on by consumers, in the Sunday line-up.  As well as Bud Light, who gave a sneak peek of its ads to fans including the ability to unlock an online ad living exclusively on their Facebook page.