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About Andy Beal

Andy Beal is an internet marketing consultant and considered one of the world's most respected and interactive search engine marketing experts. Andy has worked with many Fortune 1000 companies such as Motorola, CitiFinancial, Lowes, Alaska Air, DeWALT, NBC and Experian.

You can read his internet marketing blog at Marketing Pilgrim and reach him at andy.beal@gmail.com.
Reuters Gets Attributor to Monitor Content Scraping

Content scrapers and spammers beware! Reuters is upping its efforts to find unauthorized use of its original content.

Google’s PowerPoint Challenger Launching Soon?

The Inquirer is reporting we should soon see Google’s PowerPoint clone, named Presently. Now, before you run around all excited–like a child with their underpants on their head–consider that we’ve heard these rumors since February.

Yahoo Buys BuzzTracker

The big news from Yahoo today is they will announce the acquisition of news aggregator BuzzTracker. All Things Digital suggests the deal has been done and that Yahoo has paid $5 million, after passing on more expensive options such as Sphere.

Google Mooning the Competition

It seems that rascal Google wants to Moon the competition.

No, Larry’s not about to press his bare behind against the Google jet’s windows, but instead the company is continuing its space exploration kick.

First up, Google has announced a $30 million prize package to any one that can land a “robotic rover on the moon and beam back a gigabyte of images and video to Earth,” says AP.

Brands are Conversations

Ok, it’s been a while since I’ve disagreed with CNET’s Elinor Mills–something that rarely happens, as she’s a fantastic journalist–but here goes. :-)

Google’s Big Plane, Using NASA’s Big Runway…

Wow, I go away on vacation for one week and the media goes gaga over Google – what’s new, right?

Viacom Once Abusing DMCA Again?

It appears Viacom hasn’t learned its lesson after its last abuse of the DMCA takedown notice. It’s now targeting a YouTube video that includes a clip of a VH1 show, which includes the unauthorized use of video created by the person who uploaded the YouTube clip.

Confused? This should help:

Plaxo’s Naked Social Networking

Yes it’s true. Contact management service Plaxo wants to strip down and reveal all for its new Pulse social networking aggregator.

Google

Dr. Ralph Wilson–yes, the legend–was at SES San Jose (not sure how I missed him) roving around with a microphone and video camera.

Aside from some interesting interviewsincluding this one with Cat Seda–he managed to get attendees to describe Google’s mating call.

NYT Archives Causing Google Reputation Nightmares

It seems the New York Times search engine optimization efforts are working well–maybe a little too well for some.

Now that more of the NYT’s archives are appearing in Google’s search results, many individuals are finding their past is catching up with them. Worse, it’s the NYT’s version of their past that contains misinformation.

Google Asked by Facebook to Remove Leaked Code Blog

I guarantee that if you submit a DMCA request to Google–the one you use to request copyrighted material is removed–you won’t get the same rapid response Facebook just got.

Company Blogs and Radical Transparency

Business Edge has a great article on how company blogs–especially CEO blogs–can be used to communicate with stakeholders.

The article is packed with valuable insight and pretty much summarizes the benefits–and potential pitfalls–of a corporate blog.

Perfect 10′s New Claim Against Microsoft

After pretty much having their case against Google & Amazon knocked down, Perfect 10 is back with a claim against Microsoft. It seems the company is intent on getting someone to cough up money for what it claims is copyright infringement on it’s images of naked women.

Online Ad Spending to Pass Newspapers by 2011 in US

There’s a new report out today that suggests online advertising spend will overtake US newspaper advertising by the year 2011, according to FT.com.

Copyright Suits for Using Faces on Google Maps?

The LA Times informs us that Google has added new cities to its “Street View” photos.

Marketing Jobs Now Outsourced to India & China

There’s a disturbing side-effect that’s coming from the increased use of internet marketing – it can be done cheaper in China and India.

While advertising continues to bring us greater efficiencies and cheaper costs, it’s also driving our need for faster turnaround and rapid deployment. When you can test 100 ads online within a week, you need a solution that can keep up with that pace, without breaking the bank.

Why Bloggers Don’t Need a Labor Union

It appears some left-wing political bloggers are trying to form a labor union in hopes they’ll receive health insurance and better working standards. Here are five reasons why this is a stupid move.

1. Where do we draw the line?

It seems we can barely agree on how to define a blogger, so how do we decided who gets to join the union?

Google’s Approach to Behavioral Targeting

While it may seem that every ad network and their mother is jumping into behavioral targeting, Google’s taking a different approach. Concerned that behavioral targeting might upset the AdWords cash cow applecart, Susan Wojcicki, Google’s vice president of product management for advertising, explained to Reuters why the company is testing session-based targeting, not profile-based.

Yahoo’s Search Assist is There When you Need It

Search Engine Land takes a close look at Yahoo’s new Yahoo Search Assist tool. Unlike normal search suggestion tools, Search Assist predicts when you might need a little help with your search and then shows up.

As Danny Sullivan explains…

Wikia Acquires Grub from LookSmart

Wikipedia founder Jimmy Wales would like you to help him build the revenue for his new “for profit” venture Wikia. Wikia has acquired the distributed crawler Grub from LookSmart and Wales plans to make it open source. He’d like to invite the community to line his coffers.

Online Videos Go Viral

If you have plans for any kind of viral marketing campaign in 2007, you may wish to take at the numbers revealed by a new Pew study.

Digg Ditches Google for Microsoft

Kevin Rose has announced Digg has decided to drop Google in favor of a 3-year exclusive deal with Microsoft.

Google’s Legal Counsel Settles $700k SEC Complaint

I’m a big believer in giving someone a second chance, but I’m not sure what to make of the news that Google’s chief legal counsel just settled an SEC complaint for is role with a previous company.

Europe’s Challenge to Google’s Dominance

It seems the European Union is all too quick to question Google’s dominance and probe its acquisitions, but is there a huge conflict of interest to consider?