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About Abby Johnson

Abby Johnson is a reporter for WebProNews. Google: Google+
Is Google+ No Longer a Threat for Facebook and Twitter? Is Google+ No Longer a Threat for Facebook and Twitter?
· 18

When Google+ launched, lots of people were proclaiming its potential. While there are some, such as Robert Scoble, that still openly praise the service, a lot of other people seem to be less impressed.

New Online Reality Network Provides Alternative to Hit TV Talent Shows New Online Reality Network Provides Alternative to Hit TV Talent Shows
· 1

Are you a reality TV fan? I’m not sure what it is, but I can’t help but get sucked into shows like American Idol, America’s Got Talent, and The Voice. There is a certain level of excitement that comes with reality television that is very different from a traditional television series.

Challenges with Raising Venture Capital & Being Transparent about It Challenges with Raising Venture Capital & Being Transparent about It
· 4

It hurts to get close to something that you want and then not get it, doesn’t it? When we’re talking about money and business, this situation is even more painful. Furthermore, talking about the situation does nothing but add more grief to an already complicated situation.

Is “the Cloud” Overrated? Is “the Cloud” Overrated?
· 12

With so much hype around how great cloud computing is, it’s hard to imagine it any way other than good. The news is full of stories about what the cloud can do, the increased adoption rate of the cloud, and how more and more businesses are developing cloud applications. As a result, it would be really easy for businesses that are not on board with cloud computing to think that they’re way behind the times.

Violated Online – Rebuilding Your Reputation Violated Online – Rebuilding Your Reputation
· 2

While a trustworthy reputation could take years to build, it could be destroyed in a matter of minutes. At first, this seems ironic, but when you think about all the information online that is extremely accessible, it makes more sense.

How Far Would You Go to Get Your Dream Job? How Far Would You Go to Get Your Dream Job?
· 1

What would you do to get a job? It’s clear that finding a job is not an easy task and is especially challenging in this economy. As a result, the expectation level for applicants is much higher. So, what do people have to do to get a job today?

Become a Social Business, Not Just a Social Brand Become a Social Business, Not Just a Social Brand
· 6

Many businesses utilize social media sites like Facebook, Twitter, and LinkedIn to communicate their brand message. This marketing method has worked so well that a lot of businesses have even dropped some of their traditional marketing practices to focus more on their social efforts. But, does this make a business social?

Why Is LinkedIn Underutilized? Why Is LinkedIn Underutilized?
· 16

Is LinkedIn one of the first sites that you visit each day? If you’re like me, it’s not. (That is, up until this report! ☺) The reason for this is not because LinkedIn isn’t valuable. Instead, it’s just hard to make time for it, Facebook, Twitter, Google+, and all the other sites that demand so much time.

News Comes to Life through Next Media Animations News Comes to Life through Next Media Animations
· 1

Most people are visual consumers, meaning that anytime a picture, graphic, or video is included into a text document, they are more likely to be engaged. For instance, whenever we hear about a car bomb going off, chances are, it will have a bigger impact on us once we see an image or video of it.

Both Bloggers and Advertisers Win with New Crowd Sourcing Platform Both Bloggers and Advertisers Win with New Crowd Sourcing Platform

It’s clear that bloggers have helped many companies improve their rankings in search and also their position across social media sites. However, the challenging part for both bloggers and companies is connecting.

Pandora CTO: “Pandora is the future of radio” Pandora CTO: “Pandora is the future of radio”

What’s not to love about radio? It’s keeps you updated on news and information, it’s entertaining, and it enables users to discover new artists and songs. According to Tom Conrad, the CTO and Head of Product at Pandora, almost 70 percent of all music listening happens on the radio.

Bing Explains Why Adaptive Search Improves User Experience Bing Explains Why Adaptive Search Improves User Experience
· 5

Last week, Bing unveiled a new feature in its continued effort to improve the search experience. The feature is called “Adaptive Search” and is designed to make search results more personally relevant to users.

AT&T, T-Mobile Deal Is Necessary for U.S. Economy & Obama’s Broadband Plan, Says Former Congressman AT&T, T-Mobile Deal Is Necessary for U.S. Economy & Obama’s Broadband Plan, Says Former Congressman
· 5

As the hearing date for the AT&T/T-Mobile merger draws closer, it seems the controversies surrounding it are only getting more complex. From the initial announcement back in March, consumer groups have spoken out against the deal. But the opposition has gotten much more intense recently with both the U.S. Department of Justice and Sprint filing lawsuits to block AT&T’s $39 billion planned takeover of T-Mobile.

6 Predictions about Daily Deals 6 Predictions about Daily Deals
· 2

As the drama continues to build in the daily deal industry, one can’t help but wonder about the future of the current phenomenon. The leader of the pack, Groupon, has specifically had its share of negative press lately involving legal trouble from its own employees and a delay in its IPO.

Yammer Talks Salesforce Integration and “Friends with Benefits” Campaign Yammer Talks Salesforce Integration and “Friends with Benefits” Campaign

Although Yammer and Salesforce have had a bit of a rocky past, Yammer recently announced that it was integrating activity streams from Salesforce into its own service. This means that sales leads, marketing campaigns, and other content that is entered into Salesforce will appear in Yammer’s stream as well.

10 Years after 9/11, Cyber Attacks Are Big Threat 10 Years after 9/11, Cyber Attacks Are Big Threat
· 13

As the 10th anniversary of 9/11 draws closer, security experts are warning that cyber attacks could be biggest area of threat. This news, however, should not come as a major shock, since attacks have been the rise recently and have even managed to reach organizations such as Citibank and the Pentagon.

Google’s Strategic Move to Buy Motorola: Will It Work? Google’s Strategic Move to Buy Motorola: Will It Work?
· 4

Can Google pull off its bid to buy Motorola Mobility for $12.5 billion? This is the question that many people in the tech and mobile spaces are asking. There’s no doubt that it’s a strategic move on Google’s part, but it does raise some issues.

Share Your 9/11 Story through New Augmented Reality App “110 Stories” Share Your 9/11 Story through New Augmented Reality App “110 Stories”

It’s hard to believe that it was 10 years ago today that the biggest terrorist attack on the United States of America took place. The tragedy of 9/11 was felt throughout the country then and continues to be felt today. It was a day that easily goes down in history as a day all Americans will remember.

Yahoo-Gannett Partnership: New Opportunities for Local Advertisers Yahoo-Gannett Partnership: New Opportunities for Local Advertisers
· 1

Local advertising is about to change in several markets as a result of the extended partnership between Yahoo and Gannett. The companies have been partners for a little over a year but recently decided to extend their partnership to include all 81 Gannett print publications in the U.S. except USA Today and all 19 of the company’s broadcast stations.

The Growing Influence of Social Media on Healthcare The Growing Influence of Social Media on Healthcare
· 1

Social media has helped to fill a void across various industries. It has brought a human element to many companies and provided opportunities that probably would not have happened through conventional channels.

Should ICANN Overturn “.brand” Domain Plans? Advertisers Think So. Should ICANN Overturn “.brand” Domain Plans? Advertisers Think So.
· 12

In June, Internet Corporation for Assigned Names and Numbers (ICANN) made a historic move to open domain name endings beyond the 20 or so that currently exist to an unlimited number. This means that the .com, .net, .org, and others that consumers are familiar with could turn into .brand in the near future.

Tablets Show Strong Advertising Effort, But Not Enough to Beat the iPad Tablets Show Strong Advertising Effort, But Not Enough to Beat the iPad

The iPad is the hottest tablet on the market, and according to industry researcher IHS iSuppli, it will dominate until at least 2015. Not only is Apple’s product the most popular in the market, but it also has the most effective advertising campaign based on a new study.

The Impact of Age on Online Banking Behavior The Impact of Age on Online Banking Behavior

How much influence does age have online banking behavior? According to a recent report from McAfee, age actually plays a large role in how consumers conduct their online banking. McAfee recognized three distinct age groups that had distinct online banking patterns as well.

Going Viral – The Hottest But Most Challenging Form of Advertising Going Viral – The Hottest But Most Challenging Form of Advertising
· 10

What makes content go viral? This is the question that many marketers and advertisers are currently wrestling with. They would love to create campaigns that promotes their product or service in a way that engages consumers on a large scale, but the problem is, it’s not an easy process.