Ask Readies AskEraser Privacy Controls

    July 20, 2007
    WebProNews Staff will take its research with privacy advocates at the Center for Democracy & Technology into a new product for their search engine.

Ask Readies AskEraser Privacy Controls
Ask Readies AskEraser Privacy Controls

The AskEraser product offers a straightforward way of keeping one’s search history from being retained by Ask. AskEraser will arrive in the wake of a number of privacy-related events related to search, such as Google’s proposed purchase of DoubleClick.

Search information can reveal a lot about an individual, even if that data has been anonymized, as was demonstrated after AOL posted thousands of search records to the Internet. AskEraser will give Ask searchers the option to prevent this retention from taking place.

“Anonymous user data can be very useful to enhance search products for all users, and we