Apple’s Wozniak Turns to Social Media for Dancing with Stars Support

    April 1, 2009
    Chris Crum

Update 2: Woz is done. His efforts may have kept him around longer than he would have made it otherwise, but in the end, he just didn’t make it.

Update: Woz has survived another round of Dancing with the Stars for all of you who want to stay up to date without having to watch the show.

Original article: Apple co-founder Steve Wozniak appeared on Dancing with the Stars last night and came in last place. Now he wants help getting votes.

Naturally he’s turned to social media. There’s a Tweet stream set up:

Votewoz on Twitter

And a Facebook Page:

Woz on Facebook

There are other sites dedicated solely to voting for Wozniak on Dancing with the Stars.  "With sites like and supporting the Silicon Valley icon, he’s hoping that he’ll get enough viewer votes to push him past other Dancing contestants like Olympic gold medalist Shawn Johnson, rapper Lil’ Kim and Bond girl Denise Richards," says Sharon Gaudin at ComputerWorld.  Wozniak  even says there’s an iPhone app on the way.

With Apple’s rabid fan following, this should be quite a test of just how effective social media marketing can be. On the other hand,  even a MacWorld reporter had this to say about it:

"I have just spent the last four and a half minutes, brow furrowed, teeth gritted, watching the entirety of Apple co-founder Steve Wozniak’s first appearance on Dancing with the Stars, which we reported on last month. How was it? 

In a word: MY EYES.

Maybe his Dancing with the Stars success is too much for even social media to help. Do you think by calling on fans through new media he has a shot?