“Aim High” Aims To Personalize Your Viewing Experience
Warner Bros Studio has created what it calls a new “social series” that takes data from your Facebook graph and throws it into the show you’re watching.
The show, called “Aim High” will debut on October 18th on Facebook and run for six episodes.
Here’s what the show’s about, according to the Facebook page –
Nick Green is a top agent for the US government – effective, clever and deadly. He’s also got a paper on Crime and Punishment due Tuesday, a biology quiz this afternoon and thirty pages on the rise and fall of the Roman Empire to read tonight…because Nick is sixteen years old.
He likes school, but only when it’s over for the day. There are the girls, of course – especially Amanda, a wickedly cool rocker chick who dates Derek, the captain of school’s championship swim team. Nick wants her anyway.
So it’s your basic high-school-kid-doubles-as-a-secret-agent fare. What’s the difference? Apparently, the show will be personalized each week to the person watching it. Using your Facebook data, the show will change from user to user.
For instance, whatever music you like or might have just listened to on Facebook will turn up as the music the characters are listening to in the show. Your photos as well as your friends’ photos will show up on screen – maybe as a poster on someone’s wall or as the subject of a TV broadcast. Basically, your stuff will populate the world of Aim High.
“You’re detached when you watch a show on FOX or NBC or when you go to the movies. This experience is more intimate,” the producer McG told Reuters.
You might know McG as the producer behind Chuck, Supernatural and The O.C. The star of the show is Jackson Rathbone, of Twilight fame.
I’m not sure if the targeted group (women aged 14-34, according to Warner Bros) will jump for this or not. The social aspect is interesting, but can a series thrive on Facebook? What do you think of the idea? Let us know in the comments.