ad:tech Announces New Programming Chair

    July 24, 2006

Well, here’s the first big announcement during ad:tech Chicago, Drew Ianni was appointed Chair, Programming.

ad:tech Executive Chair Susan Bratton, who oversaw the production of ad:tech Chicago comments: “Drew and I have been friends and colleagues for years, and I’m proud to announce him as my successor,” said Susan Bratton, CEO of Cendara, Inc. and new ad:tech advisory board Chair Emeritus. “I am excited to see him continue to grow ad:tech as a premium brand.”.

Ianni has a pretty extensive backround reaching back to 1995 with CKS and most recently with Sheridan Square Partners.

Hopefully I will get a chance to meet Drew and get his take on the future of ad:tech and interactive marketing in general.

Lee Odden is President and Founder of
TopRank Online Marketing, specializing in organic SEO, blog
marketing and online public relations. He’s been cited as a search
marketing expert by publications including U.S. News & World Report and
The Economist and has implemented successful search marketing programs
with top BtoB companies of all sizes. Odden shares his marketing
expertise at Online Marketing Blog offering
daily news, interviews and best practices.